The Director of Music Department

According to Lin Husheng, it is: "Yi Fan, the so-called skills don't overwhelm you, and the same awards don't overwhelm you."

"This is an extremely rare opportunity. Matsumoto Global and Mina Group will help you with public relations, and you don't need to pay for it. You only need to cooperate and you are very hopeful. You can win prizes. Not for it?"

"One more thing, we Huaxin also need an Oscar award. So, why don't you think about it again?" Lin Husheng persuaded with all his heart.

"Dong Lin, if you just need me to say a few words and you can win the prize easily, of course I am fine, but do you think it is possible?" Wang Yifan naturally didn't really care about the Oscars.

After all, just like Lin Husheng said, there are too many awards.

But the problem is that the difference between the Oscars and the three major European film festivals is that this award is too much trouble.

What do you think the Oscar PR does?

Money is only one aspect.

During the awards season, there are many Oscar outpost awards.

For example, awards from major associations.

Hollywood, or North America, there are not many others, but there are so many associations that you really can't tell the difference.

And these awards, in the same way, if you want to win an Oscar, you must also go to PR for these awards.

Because many of the judges for these Oscar outpost awards overlap with the Oscar judges.

For example, the previous life "Saving Private Ryan" is very famous, right?

This Spielberg film is the main theme of the old beauty, but it was optimistic by countless people at the beginning.

But the result?

But lost to a "Shakespeare in Love"!

The movie is not lost to another movie at all, but to PR.

"Titanic" is very powerful and has swept the world at the box office.

But it does not mean that it is foolproof.

In fact, if you want to win a prize, you still have to do public relations, especially Wang Yifan himself.

To win the prize, he must go to frequent banquets and press conferences, even if other things can be done by the public relations team.

But what he should do can still annoy him.

The point is, do you think it's OK to just attend the dinner or something?

No, you have to please the key judges, yes.

These people can't do anything else, but they are old enough.

Therefore, Wang Yifan really doesn't catch a cold.

The reason why Wang Yifan has the best and best opportunity is that, on the one hand, "Titanic" is indeed sweeping the world.

On the other hand, it is also because of the type of movie.

On the other hand, it was because Wang Yifan had solved the strongest enemy invisibly.

The big Hollywood giants, it can be said that they may not be able to control the Oscars, but their influence on the Oscars is absolutely top-notch.

And Wang Yifan used the Marvel Universe Movie Project to pull these people over.

Of course, it is not that they will always lick Wang Yifan, but the plan has just begun. They will not rashly offend Wang Yifan at this time for the "Titanic" matter.

And even if it is to be destroyed, the gain is not worth the loss.

For individuals, perhaps the Oscars may be a high pursuit.

But for a company, whether it takes an Oscar or does public relations is a matter of interest.

The main thing is to see whether the benefits are enough.

Obviously, the benefits of an Oscar award are not worth mentioning compared to the benefits that Wang Yifan can create for them, so of course they will not do that kind of thing at this time.

Moreover, even if they do, they may not get any benefits.

Therefore, this is indeed the time when Wang Yifan has the most hope to win the Oscar.

Because the media will also force Oscars.

In fact, this trend has long existed in China.

Of course, the domestic media will certainly not affect the Oscars in North America.

But this is a trend, because "Titanic" is too exaggerated.

In addition, Matsumoto Global and Mina Group are also the publishers of "Titanic", so even if Wang Yifan has not decided.

But they can't do nothing.

The Oscar is indeed still a long time away, but the public relations is about to start now.

As a result, the media under the two giants began to report.

""Titanic" deserves an Oscar!"

"If "Titanic" can't win the prize, then this year's Oscar is a failed Oscar!"

Then, the past and present of "Titanic", the legendary history of the director Wang Yifan, etc., etc., are widely known in the media reports.

Media reports are also part of public relations.

There are more than 6,000 Oscar judges. It is impossible for them to know all the films, and it is impossible for them to watch all the films that participated in the election.

After all, although only those who won the Oscars, there are many nominations and even more contestants.

Therefore, in fact, to say how fair the Oscar awards are, it is not necessarily true.

Because 90% of these judges vote with their feet.

They may not have heard of many movies when they fill in their votes. At this time, if they have an impression or even watched a movie, then they will definitely be biased.

Why is Weinstein of Miramax in the previous life called Oscar's God of Public Relations?

Just because, he can be said to be the first person to put the matter of public relations Oscar on the bright side.

Because at that time, Oscar public relations didn't actually spend too much money.

Because most people don't know yet, where is the bottom line that the Oscar committee can tolerate.

Once the public relations are overdone, it will be counterproductive.

But Weinstein told everyone directly that the bottom line of the Oscar Organizing Committee is far lower than you think.

In 1998, in the previous life, for "Shakespeare in Love" to be nominated and won the award, according to industry estimates, Miramax's publicity expenditure in this public relations was not less than 5 million US dollars. In addition to holding non-stop media conferences, the Weinstein brothers also mobilized the internal relations of the Oscar judges. They attracted a lot of votes from the 5,000 or so judges. This kind of fundamentally improper business competition is in the Weinstein brothers’ relationship. Under operation, it seems natural.

When the public relations cost of 5 million dollars is really not low.

It was also Weinstein who made Oscar public relations public.

It can be said that I touched the refreshing point of the old guys in Oscar.

As a result, the cost of public relations became higher and higher every year.

Others have learned how to increase public relations costs.

And who is the profit?

Of course it is Oscar!

It can be said that it is also because of Oscar's public relations that Oscars are getting more and more attention.

Many times, in fact, there are no rules. You don't know how to be shortlisted. The Weinstein brothers provide a way for others.

Spend money on PR! In essence, it is still commercial!