The Director of Music Department

In terms of word of mouth, the magical "Infernal Affairs" premiered in North America.

Although the box office and attendance rate are not ideal.

But the reputation is as good as ever.

It can be said that it perfectly interprets what is called, and it is not popular!

The first day's box office was more than one million dollars.

Cao Meng was completely stunned.

Ahri was also dumbfounded.

If it is said that the previous praises, those Hollywood film companies rush to adapt the script, make them ecstatic, then at this moment, it is the irony in capitals.

Just like Cao Meng later realized, but also understood, in fact, at the beginning of the fight, Hollywood film companies competed for the right of adaptation, it was for the script, not the movie itself.

If the movie itself is already very good and the box office potential is unlimited, will they still rush to buy the adaptation rights?

Obviously not.

So in other words, from the beginning, these Hollywood film companies saw that the "Infernal Affairs" script story is very suitable for adaptation, but the Chinese version of "Infernal Affairs" is only suitable for Chinese audiences, not for North American audiences.

Not acclimatized.

As for film critics and the media, it is even more ironic.

What is the group of film critics?

To put it bluntly, most of the time, the worse the audience scolds, the more optimistic the film critics.

Because film critics need to be compelling, unless some specific movies are popular and popular classic movies, most of the time, film critics are actually separated from the general audience.

The news that the box office of "Infernal Affairs" was only more than one million dollars on the first day spread back to China.

It was also in an uproar.

However, for the media, there is no difference.

Even many media have prepared two manuscripts, one is a big seller, the other is on the street.

What now?

Although the first-day box office of more than one million dollars is considered good for the performance of Chinese films in North America, it also depends on what movie it is.

"Infernal Affairs" Ari Media has invested so much in publicity, such a box office can't even deduct the cost of publicity.

Naturally, it was thrown on the street.

"The North American premiere of "Infernal Affairs" was well received but not well received!"

"Ari Media's first global strategy has failed, and the box office of "Infernal Affairs" in the North American market is cold!"

""Infernal Affairs" was released in North America yesterday, and the box office on the first day was only over one million!"

"Ari Media's globalization strategy is cold, and the classic Hong Kong film "Infernal Affairs" is unacceptable in North America, and the audience said it couldn't understand it!"

"Infernal Affairs" staged Waterloo, and many Hollywood film companies were looting the right to adapt the script. All they fancy were the script!"

"Wang Yifan did not know the prophet and refused to promote in North America, or foresee in advance that "Infernal Affairs" will not go smoothly in North America!"

For a while, "Infernal Affairs" news of the cold in North America was overwhelming.

Ari Media has once again become the backdrop for failure.

Originally, a domestic movie hitting the streets overseas is actually a common occurrence. It is not surprising that it should not be so widely reported by multimedia.

But "Infernal Affairs" is different.

First of all, "Infernal Affairs" is in the country and has exceeded one billion in five days.

It can be said that it is definitely a great deal.

And word-of-mouth box office is flying, so far, the score on the audio-visual network is still high.

It can be regarded as one of the most popular movies in recent years.

The key is the media, and film critics are unanimously optimistic.

Such movies naturally attract attention.

In addition, the reputation of Ari Media's screenings in North America before this all proves that this film is favored by all parties.

As a result, it turned out to be Waterloo at the box office.

"Infernal Affairs" was released in North America, and the box office went cold.

Ari Media’s big data movie strategy has just been declared a failure, and as a result, it has once again launched a larger film globalization strategy.

Then, it's still a familiar taste and a familiar recipe.

As always, rushing to the street, as always, the slogans shouted very loudly, but the result was just a chicken feather.

Although, the failure of "Infernal Affairs" cannot prove the failure of Ari Media's film globalization strategy.

After all, the publicity of the film's failure can only be one of the decisive factors, not all.

It is the movie itself that really determines the success or failure of a movie.

But no matter what, this time Ari Media is too high-profile, well, Ari Media has always been very high-profile.

To do things high-profile, you either don't do it or just do it first.

In the previous movie big data strategy, the slogan of Ari Media was to subvert the pattern of the film and television industry.

And then?

It's cold directly.

Then came the acquisition of the world's second largest theater, the Imperial Theater, for tens of billions of Chinese dollars.

He also called out the film globalization strategy to be a bridge for the export of Chinese films.

To help Chinese films go abroad.

But, the result?

"Infernal Affairs" hit the street!

I have to say that Ah Li is also in bad luck.

In fact, to be honest, the acquisition of Empire Cinema by Ari Media has indeed opened up overseas distribution channels.

But Ari Media has forgotten one thing.

In fact, domestic movies do not mean that they have not tried regular distribution in North America, and it is not that every Hollywood giant is very perfunctory.

In fact, perhaps Hollywood giants charge a high share of the distribution fee for Chinese movies, but they are still very professional in the publicity and distribution.

But the result?

Why is it still not working?

Is it really because of the issue of distribution channels?

Everyone knows that the distribution channel is monopolized by several Hollywood giants.

Everyone knows that when domestic films are released in North America, they must be severely slaughtered, but one thing has been overlooked, that is, it is the same reason for the whole world.

Hollywood movies that come to China to be released will also be severely slaughtered.

But the result?

The result is very different.

Domestically produced films, released in North America, actually performed well, but only a few.

In fact, everyone knows that the real reason is not the distribution channel. The distribution channel just says that even if the movie sells out, it doesn't get much revenue.

However, the performance of the film is not caused by the lack of distribution channels.

It is because the domestic movies themselves are not enough to conquer the audience in North America.

Hollywood movies are not meant to be popular from the beginning.

In fact, the early Hollywood movies are also very difficult to beat local movies around the world.

The reason why Hollywood movies can kill the Quartet is because of their years of hard work, so that everyone starts to promote the values ​​and cultures they have no sense of rejection.

As a result, Hollywood movies began to be accepted by the audience.

So Hollywood movies can kill the Quartet.

And how old is the Huaguo movie?

Even if the local area does not do well, it wants to develop towards globalization.

Even if it is Wang Yifan, the previous movies, to be honest, can sell well in North America, because those movies do not have too many cultural differences.

The selections are also more universal.

Let's take a look at the themes of those movies that can sell in North America.