Rebirth in 1998 is also a kind of life

Chapter 267 A catfish in the giant country effect

At an entrepreneur discussion meeting in later generations, an entrepreneur surnamed Li said a very famous sentence.

"The reason why this industry can become an industry is because it is in China!"

………………

Huaxia is a country with an extremely large population and territory. From a macro perspective, it naturally has a very obvious "giant country effect".

The so-called giant country effect is a complex concept. From some levels, it can be simply understood as "more people are more powerful" and "more people are easier to do things";

From an economic point of view, you can roughly understand it as "raising big fish in deep water".

From Adam Smith's "The Wealth of Nations", we can see that the threshold of market breadth is one of the core conditions for judging the comprehensive economic strength and development potential of a country-this is why Ah Sanguo is clearly a mess , but one of the important reasons why the western world still values ​​him so much and can even tolerate him jumping around.

The market breadth is related to factors such as population and income; Huaxia's huge population and existing economic fundamentals provide domestic enterprises with a huge market breadth, and also lay a good foundation and living space for their survival and development.

Under the giant country effect, Huaxia can do many things that small economies cannot.

For example, Huaxia's internal market is huge, and many divisions of labor and business integration can take place in China, thus building a closed-loop industrial chain, which greatly avoids the possibility of being stuck again by foreign countries.

Another example is the support of a vast market breadth. With the development of the economy, following the economic law of "the finer the division of labor, the more added value will be created", even if the domestic enterprises are not very strong, as long as they are willing to specialize in a certain With the support of a domestic population of 13 billion, market segments can still survive relatively easily and gain enough time for development.

only……

Although everything seems to be very good, on the other hand, the giant country effect is not entirely a good thing for Huaxia enterprises - it has some traps similar to the "resource curse".

There was an article in later generations that pointed out the true mentality of Huaxia bosses for a long time:

Because of the giant country effect, enterprises can grow wildly and get rich quickly, and there is no time to earn easymoney. Why do they have to work hard to innovate?

Because of the giant country effect, you can cut into a large number of diversified fields horizontally, why should you focus and focus?

Because of the giant country effect, there are a lot of opportunities for asset appreciation, and you can make a fortune by telling a story. Why stick to R&D and production?

Because of the giant country effect, the products are so-so or even fake and shoddy. As long as you dare to brag and brag, some users can pay the bill. Why should seriousness and excellence be regarded as a kind of justice?

Because of the giant country effect, everyone feels that the market is huge and they can be their own bosses. Therefore, a large number of industries have extremely low barriers to entry and quickly become a red ocean. They are desperately fighting price wars. How can they have the energy and financial resources to invest in research and development to truly upgrade products?

Because of the giant country effect, plagiarism, piracy, and hacking are not uncommon, so who is willing to devote all their efforts to patenting inventions?

Because of the giant country effect, once channel barriers or platforms with dominant power are formed, wealth will roll in, and you can make money with your eyes closed. Why do you have to play games with uncertain technological innovation risks?

Because of the giant country effect, some do it in the domestic market, why go to the world and develop your own brand with difficulty?

Because of the giant country effect, many backbones in the field of scientific research have quickly become social activists, and support and reward funds at all levels are becoming more and more abundant. How much time can people really calm down and focus on dedicating themselves to science and truth?

There are many such phenomena, although they are being corrected in later generations and are in decline; but it is undeniable that for a long time, Chinese enterprises have become less real competitive due to the dividends of the giant country effect Word.

If it weren't for the country's constant creation of various conditions, and restrictions on foreign competing companies in various aspects... How much do you think they can survive?

………………

However, Yang Zhu is very clear that Huaxia enterprises have been so "disappointed" for a long time, except for the paralysis brought about by the giant country effect bonus environment; more is the lack of catfish effect at the micro level.

Yes, they lack a 1v1 "catfish" that can truly threaten their own survival.

Some people may say that since the reform and opening up, the country has introduced so many foreign companies, isn't one of the most important purposes of it to stimulate the catfish effect?

Ha ha……

By the turn of the millennium, there were tens of millions of companies in China, and the number of foreign companies brought in by the state was only a few hundred; those domestic industry giants may have felt a serious threat under direct competition and began to focus on technology and innovation, but ...and what about the rest of the business?

In their words: "If the sky falls, there will be taller ones to support it, and if the gods fight...it's none of my business!"

Therefore, under this mentality of hiding in small buildings and becoming unified, most small and medium-sized enterprises in China still follow the business rules summarized in the past, and continue to enjoy the last dividend of the times in their own three and a half acres of land until... The market environment has changed quietly, becoming the frog that was boiled in warm water.

Therefore, Yang Zhu simply put his mind to one side—since there is no catfish around you, then let the Gongyou's House act as the catfish!

Anyway, the overall market in China has long been oversupplied, and "sales is king" has become a consensus. Today, with the rising cost of traditional channels, Gongyoujia has become the low-cost channel that companies most want to enter.

And with the "sales" this Shangfang sword...

Hmph, if Yang Zhu doesn't believe it, he can't force them!

Drawing on the experience of the cat and dog platforms of the later generations, he is convinced that even if he puts forward all kinds of "strict" requirements to the merchants, most of the merchants will "beg for it" for profit and survival.

And those merchants who "beg for perfection" will inevitably reap a wave of surprises from the market soon under the emphasis of the traffic of Gongyou Home, so they will embrace Gongyou Home wholeheartedly, and gradually generate a joint reaction in the industry.

In this way, as long as it has been domesticated for 2-3 years and has a package of upgraded products as support, Gongyou Home can not only calmly face the future competition of e-commerce platforms, but also play the role of a "baton" in the true sense .

You know, with the increasing business volume of Zhutou International Trade, he has long been dissatisfied with treating that company as a pure "mouthpiece".

………………

Hearing the little girl explaining to them what the giant country effect is, and selectively telling them some of Yang Zhu's intentions, the middle and senior executives were dumbfounded, but their chests became hot again.

Another invisible hand! ?

This is the word that popped up in their minds after they heard Yang Zhu's intention.

But after a rough deduction, it seems that Yang Zhu's seemingly inconspicuous idea is not without the possibility of success - after all, from the data monitoring point of view, all the products recommended by Gongyou's Home are all sold well without exception. up.

Some people trembled excitedly on the spot when they thought of the image of the home of workers waving the banner in the next few years, and countless merchants turned into thousands of troops to meet their foreign competitors.

Yang Dong is indeed Yang Dong, it seems that the saying that the butt determines the height of thinking is really not nonsense;

Looking at other people, I have long stopped focusing on the gains and losses of a city and a pool;

In comparison, our vision is still too narrow!

Thinking of this, many people involuntarily glanced at Director Yan.

While Director Yan blushed, he also freely admitted his mistake and made a small self-criticism on the spot.

"This afternoon, Zhang Jianjun and I will visit Zhao Tingting and apologize to her; and we will sincerely invite her to come back and continue to serve as customer service staff!"

Zhang Jianjun also stood up, made a brief review, and promised to abide by the company's management system in the future. The knowledge reserve of customer service personnel and operation personnel has been improved, so as to maximize the value of lighting rights.

Seeing the behavior of the two of them, the little girl naturally breathed a sigh of relief, and then said a lot of good things, giving them a lot of high praise;

By the way, he also praised the other middle and high-level executives, such as "having a big picture", "having a sense of social responsibility", and "fulfilling their duties", and sending out a lot of good words like free of money.

It stands to reason that all the people present listened to the flattery of their subordinates on weekdays, and should have been immune to this kind of behavior of giving high hats; but the identity of the little girl is very different-that is the boss's wife!That guy with a bad personality, Yang Zhu, has never said anything kind to himself and others; this kind of praise is almost equal to the compliment from the immediate boss, but their first experience in Zhutou business can be written in their autobiography.

Besides, the little girl herself is extremely beautiful, and as long as she doesn't talk about business, her tone and expression will always have a kind of cuteness of a girl who doesn't know the world, so no one here thinks that she is I am fooling myself with those high-sounding words.

then……

In the end, all the middle and senior executives present completely let go of themselves under the inexplicable chicken blood. While revealing their shortcomings in their work, they also patted their chests and said that they must do something within xx months; The appearance of an ancient military general expressing his loyalty to his lord.

While Wan Qingyi on the side despised this man for not having the slightest resistance to beauties, but also looked at the little girl with a shy and embarrassed face from time to time in surprise—there was a faint self-criticism in this meeting + The posture of the swearing-in meeting, this is something she never thought of.

………………

After half an hour,

Wan Qingyi looked at the words "Supervisory Director's Office" on the door plate, and pushed the door open.

Looking at the little girl lying limply on the desk, Xiaohua first pinched her tired and exhausted little face, and then said with a hint of teasing: "Qingcuo, you can do it~ after a meeting, That person is so close to writing you a letter of allegiance!"

After finishing speaking, he was amazed: "Didn't you always dislike flattery? I see that the high hats you gave today are very good!"

After finishing speaking, he poked out his claws viciously: "Be honest, have you practiced secretly!?"

The little girl had a bitter face, rubbed her aching chest, heard what her sister Qingyi said, and it took a while to understand what she meant.

The look on his face was stunned: "I didn't put a high hat on them, they are already great!"

Wan Qingyi was startled suddenly, and his mouth opened wide.

The flattery is so sincere...

The speed of progress of my silly sister is a bit scary!

Seeing that she didn't believe her, the little girl rolled her eyes angrily: "I mean it!"

After finishing speaking, he sighed: "You resigned early, and you don't know what you hope the group will become now."

"If you go back and stay for another month, you will naturally understand how rare these backbones in Zhutou Trading are."

Wan Qingyi curled his lips: "I hope that the group is still the foundation of a state-owned enterprise. I can imagine the virtue of the guy in it who can play tricks and grab credit for his money."

"But you said how rare the backbone of Zhutou Trading is..."

"Stupid sister, you have been in a state-owned enterprise for a long time, and your vision has dropped a lot~!"

"As far as this person is concerned, I can't say all of them. At least half of them can be regarded as unworthy of virtue."

"Not to mention half a barrel of professional ability, and the enthusiasm for learning is not high. Every time the company holds a business training meeting, teaching them some advanced knowledge at home and abroad is like killing them!"

"Hmph! That is to say, their execution ability is still acceptable, and most of them are quite diligent in their work;"

"Otherwise...according to my temperament, I should have been kicked out long ago!"

Hearing this, the little girl shook her head: "Sister Qingyi, I think you look at things too extreme."

After finishing speaking, he looked at her with some hesitation: "Let's just say it first, I'm not flattering you."

"If you judge other people by your own standards, Sister Qingyi, it is estimated that there will not be more than 1 people in China who can meet the standards."

"After all, you have a good foundation, and you are willing to learn despite your bright mind; sometimes, I am afraid of your willingness to study hard."

"Maybe you don't feel it yourself, but Yang Zhu often tells me that with your current vision and knowledge reserve, if you keep growing at this speed, it will take at most three years, and even he will have nothing to teach you; "

"At that time, with your level, it will be enough to be an expert in a certain sub-field at the economic level!"

Hearing the sincere expression on the little girl's face, even though Wan Qingyi has seen many storms and waves, his face is still full of joy; you must know that the title of "expert" has not lost its reputation, especially Economics experts are extremely sought after nowadays.

The little girl saw the smile on her sister Qingyi's face, so she said boldly: "And Yang Zhu said that Huaxia is completely different from Western society. It blindly regards employees as production tools, and judges its enterprises purely by their business capabilities. The value is extremely unacceptable."

As he spoke, he glanced nervously at Wan Qingyi: "Yang Zhu has been emphasizing that enterprises are people-oriented; even though Zhutou Trading has now introduced a digitalized operation and office system, it is only a tool after all, the real key link In the final analysis, it needs people to control and carry out the connection with business.”

"Therefore, the middle and senior executives of Zhutou Trading may have many deficiencies in your eyes;"

"But you can't deny that under the influence of Uncle Yan, most of them have faith!"

"Yes, Faith!"

"This term may sound ethereal, and to some people it may seem ridiculous."

"However, Yang Zhu said that human beings are strange creatures that cannot be physically quantified at all. Under certain circumstances, they can often exert abilities and values ​​beyond their own limits;"

"And belief...is one of the few elements that have been proven to stimulate the limit potential of human beings."

"I said a lot this afternoon, but there is one thing I didn't say... Zhutou Trading is now a giant. With such a large volume, some things can no longer be judged simply by business logic;"

"And with the further expansion of the influence of Zhutou's business and trade society, and when it is noticed by higher-level people and valued; then the company's values ​​and external temperament will become an extremely important evaluation standard."

Wan Qingyi was silent, she naturally knew what the little girl was talking about in these somewhat cryptic words.

Seeing that she was not angry, the little girl breathed a sigh of relief: "That's why I said that the middle and senior executives of Zhutou Trading are really great, and what I said at the meeting didn't have much water at all."

"After all, I can feel their passion from their daily work;"

"After all, from the daily monitoring report, it can be seen that they don't have much selfishness;"

"After all, judging from their usual speech and behavior, most of them really regard Zhutou Trading as their children."

"After all, judging from the feedback on project development and implementation of various business processes, most of them really feel that they have a heavy sense of social responsibility!"

"You should know that when a company grows to a certain scale, the business literacy of managers is not so important, but their team management ability, cohesion ability, and corporate value transmission ability are more important;"

"We already have the corporate culture gene that other companies dream of, or even can't find, and we have so many value transmitters. As long as we persist, we will not go astray, and form a corporate culture with external power. Things that can wait for the day.”

"And this point, I believe that Sister Qingyi knows better than anyone else the value of Zhutou's business future."

"So, just relying on these... Isn't it enough!?"

In the end, the little girl sighed: "You know, it's not been 20 years now. Under the current social environment, we can have such a group of managers who have faith, relatively pure thoughts, and the courage to implement the implementation. What do you wish for?"

Hearing the last sentence, Wan Qingyi fell silent.

Yes, the world has changed, and now it is not 20 years ago, what else can I expect?

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