Rebirth in 1998 is also a kind of life

"Shooting lights" is actually a very old concept. It was originally a management method adopted by Toyota Motor during assembly line production.

In the production workshop at that time, there was a small warning light on the workstations of all the workers, and a small button was installed under the light bulb; it corresponded to an extremely simple and crude trigger mechanism-as long as the semi-finished product delivered to your workstation, you If you find a quality problem that may affect the production of the subsequent assembly line, and you cannot solve it yourself, then you have the right to immediately press the button and turn on the warning light.

Once the dazzling warning light sounds, the entire production line will stop running immediately, and then management personnel such as elongators and quality control managers will flock to your station, consult with you, and cooperate with you. Work out a solution—until the problem is resolved, the warning lights are turned off and the production line continues to run.

As a result, the management science of later generations gradually derived the concept of "right to shoot lights".

The so-called "light-shooting right", in essence, is to hand down the right of business judgment to the real front-line staff, not the managers - because in terms of concrete work, the front-line staff understand the market far better than their leaders and consumers.

Of course, this kind of management tool is not applicable to every industry; and in the current situation, there is no precedent for non-manufacturing companies to introduce the management system of "right to shoot lights".

In fact, it wasn't until a few years later that Internet companies began to introduce this concept into their own business management and use it as an extremely important assessment system... This company is the famous Amazon in later generations.

And Amazon's use of the "light-shooting right" is also very interesting-due to the particularity of the e-commerce platform, Amazon handed over the right to light-shooting lights to the customer service department that deals with customers every day after deduction of the process. The most grassroots and most "worthless" employees decide whether the products sold on the platform need to be removed from the shelves or rectified.

If the customer service staff thinks that the complaint rate of a product is too high, or that the reason for the complaint will cause serious damage to Amazon’s reputation, they will enter the customer complaint information into the background and apply for removal from the shelves. Once the reason for the application is determined by the technical department If it is "true", no matter how popular this product is and how much profit it brings to the platform, it will be taken off the shelves.

Of course, if the goal of Zhutou Trading is to be a pure online and offline sales platform, then Yang Zhu will definitely not introduce this management mechanism; The characteristics are very different; once this lighting mechanism is adopted, it means endless troubles.

But it is a pity that Yang Zhu established Zhutou Commerce and invested so much energy in the field of local life services and e-commerce, but not just for making money; He hesitated to introduce the later Amazon's set into Zhutou Trading.

………………

in the conference room.

The little girl glanced around at the people with different expressions, and paused for a while on Director Yan, the director of the o2o business department and Zhang Jianjun, the director of the o2o customer service department, and then turned on the projector. one thing that happened.

Things are not complicated.

The general idea is that a new employee named "Zhao Tingting" in the o2o customer service department, according to the company's system, directly exercised the right to take photos of 12 products from different merchants in just one month; 9 of them were directly removed from the shelves. It is not allowed to apply for online within half a year; and the other 3 products also put forward rectification opinions, requiring them to re-enter the new product declaration process after improvement.

Logically speaking, even if the customer service staff named Zhao Tingting took a lot of photos, since the company gave her the right, as long as there are sufficient reasons and evidence, no one can say that she is wrong.

However, after seeing her work report for the month, her direct supervisor used reasons such as "abuse of lighting rights", "unscrupulous means for KPI indicators", "malicious defrauding of lighting rewards" and other reasons. After obtaining the permission of the department director Zhang Jianjun, Report directly to the HR department and apply for dismissal.

A fool can guess what happened after that. With Zhang Jianjun's signature on the application report, the HR department naturally refused to comment and dismissed Zhao Tingting.

Originally, this seemed like a trivial matter to outsiders. After all, it is very normal for a company to dismiss employees. Moreover, in terms of the traditional values ​​of Chinese people, Zhao Tingting did too much. room for division".

But after the little girl found out about this, she immediately sensed something was wrong; so after collecting the information and having a face-to-face interview with Zhao Tingting in person, the meeting was held decisively.

………………

"Director Sima... This is just an ordinary dismissal incident. There is no need to hold a special middle-level and high-level meeting for this?" Zhang Jianjun watched the little girl introduce Zhao Tingting's affairs and kept staring at him, a little embarrassed Speak first.

In fact, if the little girl hadn't been his boss wife, Zhang Jianjun would have slapped the table and left long ago—what a joke, he would have summoned himself over even the most serious matters, as if he had nothing to deal with!

The little girl scanned the crowd, and found that although most of the people had respectful faces, blind people could see the disapproval in their eyes.

Smiling lightly, the little girl didn't focus on Zhang Jianjun, but looked around: "Do you think this is just a trivial matter?"

Everyone was stunned and didn't understand what the proprietress meant by asking this question, but in the eyes they exchanged with each other, it was clearly written: "Isn't it?"

The little girl's face turned a little cold: "I don't think it's a trivial matter!"

"From a young age, this is a serious violation of the company's rules and regulations by the managers of the o2o customer service department and the personnel department."

"In a big way, this is destroying the foundation of Zhutou's business and trade, which can be called commercial espionage!"

Hearing that the proprietress's hats were getting bigger and bigger, everyone couldn't help but look at each other in shock.

Is this... so serious?

The little girl's face was frosty, and she called the roll directly: "Director Zhang, I would like to ask, what is the company's operating philosophy?"

Zhang Jianjun's expression was very unnatural: "Everything is customer-centric!"

The little girl nodded, and then turned her head to look at Director Yan: "Mr. Yan, you are the top leader of the o2o business department, and the personnel department is also a department under your jurisdiction. Please tell me, the core asset of casting investment business What is it?"

Director Yan never expected that the little girl would point the gun at him, but this happened in their o2o business department, and he could not avoid being jointly and severally responsible, so he could only answer honestly: "Goodwill! Goodwill is ours. Casting the core assets of commerce and trade.”

The little girl squeezed out a smile: "Very well, it seems that you have not been completely dazzled by the achievements of the past six months, at least these most important things are still remembered."

After finishing speaking, his face suddenly sank again: "Since you remember that we are a customer-oriented company, remember that our core asset is goodwill..."

"Then why do you think Zhao Tingting's matter is just a trivial matter!?" The little girl's voice suddenly rose a little.

Seeing that the people who were a little bit chilly understood something, the little girl continued: "I know that the daily turnover of 5 million is an extremely proud figure;"

"I also know that since the 117 city was beaten down by us, Zhutou Trading's Home of Workers has no rivals in China at present;"

"So, I can understand your pride and complacency!"

"But... have you forgotten that Huaxia's entry into the WTO is already a matter of certainty!"

"Maybe at the end of this year, maybe next year, or maybe tomorrow, there will be countless foreign giants pouring into China; they will directly or indirectly compete with our Home of Workers!"

"Facing foreign competitors with stronger financial strength, stronger operating teams, more advanced management systems, and even more advanced business models, are we really sure of winning!?"

Hearing that the proprietress mentioned wto, everyone's heart tightened.

yes!In China, the Home of Workers may have no rivals on this track, but what about abroad! ?

The weakness formed since the reform and opening up caused most of the middle and high-level managers here to lose a bit of their momentum when they heard that there were competitors from abroad; therefore, they took it for granted that the proprietress's almost scolding attitude just now was taken for granted.

However, at this time, an unharmonious voice appeared: "Director Sima, as far as I know, there is no mature o2o platform in foreign countries. It is not modest to say that our home of workers is in the o2o area, which is in the forefront of the world. front row!"

"Therefore, even if foreign companies come in, we still have a clear first-mover advantage. I don't quite understand why you are so nervous?"

Everyone followed the voice to find the past, and couldn't help but have strange expressions. It was not someone else who spoke, but Wan Qingyi, assistant to the chairman.

The little girl snorted softly: "Assistant Wan, you need to broaden your horizons. After all, o2o still belongs to the category of e-commerce;"

"Although there are no O2O platforms that can directly threaten us in foreign countries, there are quite a few pure e-commerce platforms that pose a serious threat to us from misplaced competition."

"You can't just focus on the o2o range. You must know that the one who defeats you is often not a direct competitor!"

Wan Qingyi first thought about it in "surprise", nodded, and then asked with a puzzled face: "But the pure e-commerce business is still in its infancy, and there are not many decent platforms in the world now! "

The little girl was expressionless: "At least Amazon is our strong competitor! Judging from the published financial statements, the company's performance growth rate in the first three years exceeded 300%, and this year's online transaction scale exceeded 26 billion US dollars, which is even more certain. things."

"But even under such circumstances, its strategic loss still reached a staggering $14.1 billion!"

"Everyone here is an elite, so they naturally know what such an astonishing strategic loss figure means... This is a waste of money to gain momentum!"

"Therefore, I have every reason to believe that once Huaxia joins the WTO, Amazon, a rising star of the Internet that is sought after by many capitals, will turn into a behemoth and rush forward to fight us in a life-and-death contest!"

"Without goodwill, without the satisfaction and emotional stickiness of consumers towards us, how can we compete with others!?"

Hearing this series of numbers, all the people present held their breaths, their brows were deeply frowned, and the high spirits of the previous period were all gone.

The transaction volume of 26 billion U.S. dollars is not bad. After all, it is less than 200 billion in Huaxia currency, which is only a month and a half of the transaction volume of Gongyou's House.

But the strategic loss of US$14.1 billion is terrifying; this means that Amazon has invested tens of billions of Huaxia coins in internal system construction, supply chain sorting, logistics, technology exploration, talent pool preparation, marketing promotion, etc.; But it is more than twenty times more than Zhutou Trading.

Moreover, they have been doing o2o for so long, so they naturally know that in the brutal growth stage of the Internet industry, Amazon's pure IT projects are very mysterious and cannot be viewed according to the traditional physical business logic, and they are foreign companies. Entering Huaxia has an inherent advantage in competing for consumers, so once it is really head-to-head, it is hard to say who will win.

And Wan Qingyi almost burst out laughing when he looked at the people with serious faces.

The two sets of data that the little girl popped up just now knew that Yang Zhu made it up. Now there are obvious signs of a stock market crash in the beautiful country. Even if Amazon can survive this stock market crash and not go bankrupt, two or three The problem of survival will definitely be overwhelmed during the year. Where does the thought and courage come to China to head-to-head with Gongyou's Home?

But obviously, because Yang Zhu is a staunch non-listing advocate, so the people present don't pay much attention to the stock market of the beautiful country, and are easily bluffed by the data and inferences made by the little girl.

………………

Seeing that the attitudes of all the middle and high-level executives here finally became serious, the little girl breathed a sigh of relief, and then showed a smile: "Mr. Yan, based on what I know about you, you must know about Zhao Tingting;"

"And when you knew the company's rules and regulations, you didn't reject the dismissal decision of the HR department, and you didn't take any action afterwards... May I know the reason?"

The little girl's words are not wearing a high hat, maybe it has something to do with Director Yan's previous experience. He attaches great importance to matters such as employee promotion and dismissal. As long as he has time, he will seriously ask about almost every personnel change. So the little girl decided not to believe that he didn't know about Zhao Tingting.

Director Yan looked at the people in the room with some embarrassment, but when he saw that the little girl was only smiling but didn't express anything else, he could only sigh: "I know about Zhao Tingting. I didn't know about the dismissal of her back then." It's a nod!"

The little girl nodded and continued to smile: "I hope to know the reason."

Director Yan frowned a little bit, hesitated again and again, and finally explained the reason: "Because among the 9 products that Zhao Tingting took off the shelves, 4 are from state-owned enterprises in Liao Province, and the other 3 products are from Qilu state-owned and collective enterprises."

"Five of these seven companies are on the verge of bankruptcy."

"In fact, when she photographed the products of two companies in one day, Director Zhang realized that something was wrong, and then under his suggestion, Zhao Tingting's supervisor once hinted that she should relax appropriately for such a difficult company. Scale, don’t beat the gang to death, at least give them a chance.”

"But... that little girl is arrogant, and she still does her own way in the end;"

"so……"

"Hey~~! I can't bear to lose the jobs of thousands of workers!" At the end of the speech, the stubborn old man was full of sorrow.

Seeing that all the middle and high-level executives present showed expressions of understanding, and many of them directly comforted Director Yan, the little girl frowned...