Rebirth in 1998 is also a kind of life

Moebius ring snake? ?

The Moebius ring itself knows that it is said to be the prototype of the symbol "∞", and it is also a very special existence in geometric figures, because it presents an endless space with no beginning or end, and it will always be like this. The endless cycle goes on and on.

But what the hell is the Moebius ring snake?

Seeing Lu Feifei's hesitant look, Wan Qingyi remembered that at present, there is no mention of Moebius ring snake in the mainstream Chinese intellectual circles, and she also learned this word from Yang Zhu.

Immediately added: "Then have you ever played Snake?"

Lu Feifei nodded, thinking that she must have played such a classic game before!

Wan Qingyi smiled: "If you can play to the last level, you will find that almost the whole picture is the body of the snake, only a few grids are blank."

"If you fill those two grids, it looks like a snake is constantly devouring its own tail;"

"And if you transform the state of the snake into the shape of the Moebius ring in your mind, it is the so-called Moebius ring snake."

Lu Feifei curled her lips, thinking that you can't just imagine the Mobius ring as a snake, why are you talking so much nonsense! ?

Um! ?

Lu Feifei soon realized that Wan Qingyi had been emphasizing greedy snakes just now, rather than simply linking the Moebius ring with the shape of the snake.

Thinking of the size of the snake in the Snake game, Lu Feifei vaguely caught something, but the more she thought about it, the more confused she became.

Wan Qingyi saw Lu Feifei scratching her ears and scratching her cheeks, and it was a little funny, but the other party was Yang Zhu's younger sister. To put it bluntly, she was just a young girl who hadn't faded away, so she didn't make things difficult for her, but raised the question again. I asked a question: "What does the corporate moat look like in your understanding?"

Lu Feifei was taken aback for a moment, but it was obvious that what Wan Qingyi said had a lot to do with the moat of the company. She thought about it now: "The moat is simply a company that expands its own advantages to extreme, thus forming an absolute advantage or rising to an irreplaceable ecological niche, making it impossible for competitors to easily pose a threat to it.”

"There are many factors involved. Generally speaking, the scale effect of the enterprise, the degree of mental occupation of the brand, the advantages of the industrial chain, and technology monopoly are the four factors that are most likely to form a moat."

After finishing speaking, he curled his lips: "However, this statement is not absolute. The moat formed by these factors is at most to keep competitors from touching it easily because of the relatively high loss cost, and it is far from being a real defense. , It’s really going to be the moment when the bayonet sees life and death, whether these moats can play a role is another matter.”

Wan Qingyi glanced at Lu Feifei in surprise, as if she hadn't expected that this little girl's views on certain things had broken through the age limit, so she nodded approvingly: "That's right, most companies now build The moat is basically composed of a single factor, which is solid and not reliable. If you really want to face an opponent of the same level, it is hard to say who will win."

"The so-called water is impermanent, and soldiers are impermanent; those solid moats are indeed fragile and tight in the eyes of Chairman Yang Da, and they are far from the strategic needs of our Workers' Home."

"So Chairman Yang Da proposed a concept, to the effect that the real moat of a company like Zhutou Trading should be a [dynamic black hole mechanism];"

"In a more concrete way... the moat of Casting and Trading should be an invisible Moebius ring snake!"

Dynamic defense mechanism?

Black hole?

Invisible Moebius krait?

Are you sure you are discussing business topics and not telling me fantasy stories?

Lu Feifei looked at this calm woman in astonishment, if Wan Qingyi hadn't told her that these things were proposed by Yang Zhu, she would have walked away on the spot.

Damn it, could it be that I have read fake books for a year and a half?Why can't Mao understand a single word of these words?

………………

In fact, it was no wonder that Lu Feifei was so confused.

The Mobius ring snake dynamic moat construction method is a concept that has not yet appeared at the moment. Not to mention that no company is applying it now. Even after 20 years, there are only a handful of Chinese companies that are qualified to use this method. Don't mention it in ordinary textbooks or online materials.

Although the name is quite bluffing, and there are many factors to be considered in the specific design process, its basic operation logic is not complicated;

To put it bluntly, it is to build multiple core points with comparative competitiveness for enterprises one by one, and then build value conversion channels between them. The cost is so high that the opponent can't bear it, and after the opponent retreats or dies, he happily picks up the opponent's corpse and swallows it, making himself stronger, and quietly waits for the next challenger to appear...

Hmm... If you have to make an intuitive analogy, you can imagine that when a character in a game is in PK, he can temporarily superimpose his own defense, magic power, magic resistance, movement and other dimensional data When it comes to physical attacks, how many normal competitors can withstand it?

In later generations, although there are not many companies that adopt the Mobius ring snake dynamic moat construction method, they are all well-known. Among them, the most famous ones are Penguin and Biyadi, but the core support of Penguin is "flow" and "Capital", while the core support points of Biyadi are "technology", "scale" and "goodwill". The external presentation of the two is completely different, as if there is no slight similarity between them, but the internal operation logic is. exactly the same.

To make a digression, among the three major comprehensive e-commerce platforms in later generations, only Goudong has a real core support point, while Moumao and Duoduo do not have it—needless to say that Mooduo has fallen into a passive position. Although a line has been laid in the logistics area, if you fail to build your own real core support point in the agriculture area before the lower peak line appears, then the high probability of having the last laugh is Goudong.

………………

After roughly explaining the operation logic of the Mobius ring snake dynamic moat construction method, Wan Qingyi patiently induced: "Feifei, compared with peers, what do you think is the most competitive core point of our Gongyou Home project? "

Lu Feifei quickly calmed down, and after thinking for a while, she said: "Although there are many points of competitiveness in our Workers' Home project, they can be summed up in terms of industry status, goodwill, service quality, and supply chain advantages. "

After finishing speaking, he recalled the information he got from chatting with Lu Wenlan a few days ago, and quickly added: "There is still funds. We not only have abundant cash flow, but also have no restrictions on using it."

Wan Qingyi nodded: "That's right, you're basically right, then if you put these advantage factors into the Moebius Ring Snake model, you should be able to understand why we have introduced such a series of outsiders that look very strange." Is it the investment promotion policy that has been taken advantage of?"

Lu Feifei's small face was wrinkled tightly, and it took a long time before she took a breath of air: "We plan to attack all three ways and kill Lizhi.com and 117 Tongcheng with one stick!?"

Wan Qingyi was once again amazed at Lu Feifei's intelligence, and then said with a trace of sophistication, "Oh? Tell me how to play three ways?"

Lu Feifei was a little displeased with Wan Qingyi's teacher's attitude, but soon fell into the excitement of learning new knowledge, and counted with her fingers:

"First, we are the industry leader, and any action can be set as an industry benchmark and learning object. Since we started not to charge franchise fees and have given so many subsidies; if Lizhi.com and 117.com want to follow up, we can You have to learn from us, otherwise it will be difficult to expand the network."

"But in this way, they have to use short-term attacks to grow long; our cash flow is abundant, and there are no restrictions on its use, but they currently don't have enough blood-making ability, and most of the money for expansion comes from the capital behind them. ;"

"However, everyone knows the urgency of capital. Not to mention the pursuit of return on investment, many institutions are even more unwilling to make long-term investments. If they follow our approach, the money in their hands will soon bottom out. Raising money is a big problem;”

"You can't tell, if you follow us to burn money and burn two or three hundred outlets, you will be burned to death first!"

"Second, the profit of the local life service + O2O model actually relies on old customers, and the essence is service; Lizhi.com and 117.com have always been criticized;"

"At this time, the cascading effect of the first move will appear. If they dare not fight with us to burn money to support outlets, or wait until the money is almost burned, they must settle down and compete with us for service quality."

"But anyone who has done this business knows that our business is all about detail management. If we want to bring customers a good consumption experience, the quality of the team and employees is actually quite high."

"Leaving aside whether they have the courage to make a big change, even if they have the determination to cut their wrists, but as the first industry leader to eat crabs, we have already embraced the best local team. How could they Can you still find such a large and high-quality executive team?"

"The so-called fear of comparison in everything, when the Home of Workers and the other two competitors appear in a city at the same time, the siphon effect will inevitably become more and more obvious as time goes by - and you know with your ass, the customers who are sucked away Definitely not us;"

"In this way, our competitors have become free model workers, objectively helping us to expand the market pie, but at the same time, all the customers have come to our side. It is estimated that their bosses will be angry at that time. die."

"Third, when the compound joint effect of the two hands appears, we will be able to optimize our own supply chain in turn if we have sufficient marketing capabilities, and even purchase or subsidize it, so as to further improve the price and quality of the product. Widen the gap, and finally form a half-dimensional dimensionality reduction blow."

"Even if there is a miracle, Lizhi.com and 117 sell blood in the same city, get enough funds, and hire an elite team at a high price, then the money is definitely not enough for them to sort out and optimize the supply chain-and judging from the previous performance, Their bosses have no concept of long-term layout at all, so naturally they will not put limited ammunition in the supply chain.”

"Hmph, it has formed a half-dimensional dimensionality reduction blow, so what's the result?"

"And taking ten thousand steps back, even if the sun really came out from the west, they withstood our triple offensive. At worst, let's add new advantage factors and see how many rounds they can survive!"

"Hey, thanks to you, I saw several foreshadowings from the investment promotion policy just now."

"I have to say, my brother's brain is amazing, he can think of such a complicated combination of punches, it's just a ring... No, it should be constantly rising,"

"Multiplication VS addition and subtraction? I seem to have seen the end of Lizhiwang and 117 in the same city!"

Speaking of this, Lu Feifei admired Yang Zhu even more.

It involves academic dignity, and he doesn't want to be underestimated by a certain woman surnamed Wan. A certain little bean sprout carefully read the investment promotion information again carefully,

then……

I found that there are still many places I didn't understand! ?

With the previous foreshadowing, Lu Feifei didn't dare to think that those rules were written at will, so she was a little crazy thinking about the mystery of it, and at the same time held back herself from prying Yang Zhu's brain to study it. dick brains what an impulse,

Obviously everyone is from the same school and major, and you are not much older than me. Why do you know so much?

A certain little bean sprout thought a little angrily...