Extraordinary Genius

1718. 1718 chapter IPHONE big price cuts

Everyone understands Feng Yu’s plan, that is, let other companies go on the wrong path.

In this way, the product development of other companies will fall behind again, and a lot of research and development costs will be wasted. This allows Wind & Rain Electronics to lead more than half a step, even leading a position, so that other companies can only follow their footsteps.

In this way, the same purpose that other board members expect to open the grade can be achieved, and it will be easier.

It is no wonder that Chief Feng told them that product design must be the top priority of wireless network technology. The original purpose is here.

Feng Yu explained that other people have no opinion. They can also see the great benefits of doing so.

Although Feng Yu said that there is no need to do any work report, others are still focused on things and said something. Feng Yu is just listening, giving those people a positive job, or giving a little advice.

For example, the software home of Lenovo-Silver Mountain Corporation, which is based on software developed by Lenovo-Silver Mountain Corporation, combines software developed by several software organizations, and is set up to provide a network service base for software download.

Of course, some of the software is for a fee, and some are free. But most of them are based on the operating system developed by Lenovo-Silver Mountain Corporation, but there are also software based on other operating systems.

Software can create profits that are higher than hardware. Because the cost of software is lower, the cost of research and development may not be the same as hardware, but the production cost?

Software is a line of code, but hardware requires too much, material, manpower, material resources, etc. Once hardware failed, then the cost is wasted more than software.

A software company with 500 core engineers is enough, such as Apple Corporation, that’s it. But a hardware company has a huge number of employees. It is only over 10,000 people or even more than 100,000 people.

That’s why IBM’s focus has shifted from hardware to software, and profits haven’t dropped. At the time, they were Boss in the hardware industry.

Software charges downloads, this is not an innovation, but Lenovo-Silver Mountain Corporation has merged some small websites to bring the small software design and development of the Corporation products to their platforms for sale, thus making the platform more famous. Suddenly.

Many people say that mainstream software products can be found on this platform. Some of the more niche software can still be found on this platform.

Some people even said that if you want to find software for any function, then it is better to search this platform, it is more convenient than going to the electronics city store, the price is similar.

To say that there are also shortcomings, that is, after you download and install, once the system is reinstalled, the software may have to be re-purchased. After all, the activation code for this software download and installation can only be used once. In the electronic city, but there is a cracked version of the disc, you can install it repeatedly.

On the other side of the Electronic City, after the non-stop anti-piracy version, this product is not very good to buy, but it is not absolutely impossible to buy. But not only in China, but in the world, this kind of piracy is there, even in the countries where the copyright protection is excellent, Japan and so on.

This software download base, relying on the brand and reputation of Lenovo-Silver Mountain Corporation, is currently operating well, and has signed cooperation agreements with a number of software organizations at home and abroad. The cost of the download, Software Development Corporation, but to be divided with the platform.

This software park Feng Yu is very optimistic, neither Microsoft nor Apple Corporation, there is such a product. And the software sales of past Apple Corporation, this kind of download base is also indispensable, bringing a lot of profits to Apple Corporation every year.

Moreover, many products can selectively install functional software according to the user’s own needs, thereby avoiding a large amount of software in the product that the user does not need at all.

This model has certain advantages for the sales of mobile phones, computers and other products, and can also increase the sales of software, and also has a certain promotion effect on the company’s brand, and it is more than one.

When Lenovo-Silver Mountain Corporation wanted to do this, Feng Yu first agreed. Lack of money? It doesn’t matter, shareholders take money to pay for it.

At the beginning of the first capital injection, but also lack of money, then even if it is a loan, or the issuance of stock funds, it is OK, anyway, this must be bigger and stronger.

This is like AIWA’s MP3 download website, MP3 player makes money, but music downloads can make a lot of money, and the combination of the two, the effect is better.

This time the temporary Board of Directors ended and Feng Yu took a few more leisure time. There was another news from Ralph, and Apple Corporation also got a software download website, and the investment was not low.

All software, either based on Apple Corporation’s systems or other system-based applications developed by Apple Corporation, is very similar to the Lenovo-Silver Mountain Corporation software park, and can even be said to be exactly the same.

However, this website is not as popular as the past, because there is already a software park in Lenovo-Silver Mountain Corporation. But this business can also bring a lot of attention to Apple Corporation, and even the future will certainly bring a lot of profits.

At the same time, this business has brought a trouble, that is, the construction of this website, the investment is very huge. Network Corporation burns money, which is well known.

Apple Corporation was originally due to a bad economic situation this year, and profits fell. The results of the launch of the new products IPHONE and ITOUCH performance can not be said to be general, but very poor.

This has caused problems with Apple Corporation’s cash flow, but the number of employees is not much, but there is an urgent need for cash to ease the financial difficulties.

So Apple Corporation decided to process the inventory first. Among them, the largest inventory is IPHONE and ITOUCH two new products.

How to deal with it, can only use one way, price reduction promotion.

This is a way of no way, and the price cuts of both products have reached 40%, which is guaranteed to be sold. It can be seen how high their profits were before their products.

After the decision was announced, the consumers who bought the new products did not do it. We bought it in less than two months, and you cut the price by 40%.

Apple Corporation had to conduct crisis public relations, and they promised to give a $100 software download offer to former users, that is, to download the website download from Apple Corporation’s software, which can erase the $100 bill.

It seems to be a discount to consumers, but it is actually a promotion for their software download website. This practice was poked by Ralph unceremoniously.

Other Corporations also took the opportunity to step on the foot and began to slap Apple’s practices, accusing them of fooling consumers.

Apple Corporation, caught in a public opinion storm.

……