Extraordinary Genius

1061. 1061 chapter of Sony’s defective products

How long did Mu Liangjian, the president of Sony, talk to Norio Ohga at this time.

“Dahe, isn’t your time working at Sony?”

Norio Ohga snorted, and this sentence said, how does he feel like he is going to be cleaned out of management?

“President, I am from work, it is at Sony.”

“Well, your contribution to Sony is obvious to everyone. When Sony is in the most difficult time, you take over as president and slowly turn the Sony Columbia film Corporation into a profit. This time is much shorter than we think.” How long did Mu Liangjian sigh?

“It’s all the commander’s command, and I’m just executing it,” Norio Ohga said modestly. In fact, he knows that Sony’s film Corporation can turn a profit because their copyright value has been re-developed.

And why is the copyright value re-developed? That was because of the emergence of VCDs and DVDs, which allowed them to sell a large number of movie discs.

All of this is actually because of Feng Yu, who he hates most. If it wasn’t Feng Yu’s Corporation that invented the VCD, there would be no CDs sold.

“Sony Next, in the field of music players, you are mainly engaged in the development of MP3. So, do you think that MP3 will replace other portable players?”

“Yes, in fact, in addition to the MD player, our Walkman and CD player have fallen behind AIWA, and even the company, which was originally suppressed by us, has also taken away some of our markets. The product, compared with MP3, the gap is too big. Now the only shortcoming of MP3 is the sound quality, and the others are all leading.”

“Oh? Take the lead? I can’t see it? Can MP3 record? Don’t forget the advantage of our MD, that is, you can record it yourself.”

Norio Ohga’s eyes are bright, and he knows how to break through the dilemma.

“Many thanks to the commander, I understand. In the future, our Sony MP3 will inevitably surpass AIWA and regain the leading position in the field of portable players!”

……

“President, I just got a message, AIWA’s MP3 sales, there is a problem!” The assistant ran in, excitedly said.

“Oh? What’s the problem?” Norio Ohga is also a little excited, the competitor bad luck, is their chance. What she hopes most is that AIWA’s MP3 has quality problems!

“Their products are out of stock!”

Norio Ohga looks black: “The products are out of stock, are you telling me that it is good news?”

“But after they are out of stock, the demand for MP3 is still increasing. Then you said that consumers can’t buy AIWA, will they buy our products?” The assistant’s face is happy, this time Sony’s MP3 sales will definitely be very good.

Norio Ohga is a little angry, when is Sony falling to the point where it can only be left? We always compete face to face with each other and then defeat each other.

Just like the video game, when Nintendo opened us, we made our own PSvideo game and overtook Nintendo in terms of market share.

Now you don’t want to let Sony’s products go beyond each other, but after the other products are sold out, because our products can be cheap and complacent!

This assistant, Norio Ohga is a little annoyed now, waiting for a while to find another one, this will be put into the subsidiary Corporation to exercise.

“Okay, I know, let the factory step up production, reduce costs, we take the opportunity to seize the market.” Norio Ohga waved impatiently.

Although his inner heart is rejected, he has to admit that this is indeed a good opportunity to give Sony’s MP3 sales a good chance.

When the sales volume of a Corporation product rises and the market share rises, it is also a good publicity selling point. Let users know that more users choose our products. There is definitely a reason why they choose our products. The reason is that the quality is better, the price is cheaper, or the price is higher, then let the user guess.

Anyway, they will never say that because the competitor’s products are out of stock, they are cheap.

……

“President, Sony suddenly increased the advertising campaign of MP3, and they started to distribute a lot of goods to the market.” The deputy reported with Hajime Yagyu.

“Yes? How many of our orders are there?” Hajime Yagyu asked calmly.

“As of 9 o’clock this morning, there are already 86,123.”

“Well, don’t worry, let’s go down and let the propaganda department start over there.”

Hajime Yagyu certainly took into consideration that once AIWA’s products are out of stock, then Companies such as Sony will inevitably take the opportunity to expand their publicity efforts to get their products to the market.

But how can Hajime Yagyu let the market go out, even if we don’t have a product to sell, you can not sell your products!

……

Sony’s specialty store, suddenly surged into a lot of people today, all holding Sony’s MP3 box, is coming back.

“Return, what is this broken thing, but also sells so expensive!”

“That is, the function and quality of AIWA are completely incomparable, and the appearance itself is ugly, and I have not said anything!”

“What high-quality enjoyment, this sound quality, but also good to say is high-quality? I bought it back to listen to music, you listen to that voice, let the songs can be heard! Where is the enjoyment, clearly is torture!”

“Return money, refund money!”

The store manager of Sony is sweating. What is going on? When I opened the door in the morning, I came back with so many returns. So, where are the customers who will buy their products?

Especially once the news is on, it will definitely have a major impact on Sony’s brand, and his store manager will definitely not be able to do it!

What made him lose his soul was that there were a lot of reporters outside, taking pictures with the camera and shooting this scene. He immediately went out to stop and stopped, but where can I stop?

……

Norio Ohga is reading the news in the office. Suddenly I saw a live news program. Isn’t it the Sony store?

Well, there are a lot of people in the store. Is this done by the public relations department? Well done, in this way, consumers will think that Sony’s products are still so popular.

But very quickly, he found that it was wrong. How did the store manager run out and stop the reporter? And those behind the Sony MP3 box are actually shouting back!

This is how it happened, Sony was returned, not to mention, actually went to the TV, the guys in the public relations department, what to eat!

Before he even called the public relations department to come in, he heard a big cry from the TV: “What does Sony mean by selling us defective products? Is it true that Sony produces defective products? ?Return the money, we have to refund the money!”

Norio Ohga feels that blood pressure has risen sharply, and Sony produces all the defective products. Who said this!

Those who check the quality of the factory are subject to severe punishment, which is to ruin the Sony brand!

……