Wealth

Vol 5 Chapter 468: Everyone is busy

Although Fan's Airline, under the disease, has direct flights to Sydney, Australia’s connection is only that. After all, the population here is sparse, and it is located in the southern hemisphere. The living habits are just reversed from the northern hemisphere, except for the original settlement. Apart from the past immigrants, not many people are willing to live there.

According to people who have been to Australia after returning, the pace of life there is slower, and the exhibition of public facilities is relatively slow. Although the environment is relatively beautiful, it is only confined to the southeastern coast of Australia. In the area, most of the other places are deserts.

If you want to immigrate, few people will choose to immigrate to Australia. After all, immigrants are not coolies. There is no need to match oneself to this remote and barren foreign country. And even if you want to travel and relax, there is no good place in Australia. , I can't see a ghost shadow for a long time, and I will definitely be depressed to death in my heart.

Wasn't there a domestic poet who moved to Waiheke Island in New Zealand and committed suicide after killing his wife for some reason, shocking the whole country? At this time, Fan Wubing could still remember the two famous verses he made. The night gave me black eyes, but I used them to roll my eyes.

In general, Fan Wubiao still feels that someone who lives in seclusion outside the world must be an expert. If you cannot reach the height of an expert, then you'd better not try it lightly, lest you will be crazy and do something inhumane. Things come.

For these remote places, it is good to travel occasionally and get close to nature, but if you want to settle down for a long time, it is a bit of a barrier. After all, when defining human beings, it was said that there is sociality. People are social people. People who are placed in society are people. It is also said that everyone, you, me, and him can be regarded as human beings. At that time, it was not a human being.

But think about it, it's winter now, but it's wrong in Australia that summer is past.

So Fan Wu called and asked Shen Ying to see if she had time to go to Australia with herself?

"It's the end of the year. I'm very busy this year. I have arranged everything for the company this year. I will have a lot of time to play next year. I still can't leave people." Shen Ying heard that Fan Wuyi wanted to go to Australia. It's also a bit heartwarming.

However, although she has accepted Fan Wuyi’s point and reformed the company’s daily management, she is also ready to hire a group of professional managers to serve herself like Fan Wuyi did, and then become a big shopkeeper. Unfortunately, the management team is still If you haven't fully integrated into the role, you still have to stay in the company, especially now that it's the new year's mark, you can't be sloppy.

The liquor industry has experienced rapid development for three consecutive years. The degree finally slowed down.

In the case where the major brands share the market share. Consumers are now much more rational. It's not just about advertising. It also depends on the quality of the wine region, so some old famous wines rely on years of cultural accumulation. Has gradually begun to regain the upward trend. It poses a certain threat to Shen Yingdi's Confucian Mansion Banquet.

under these circumstances. Shen Ying is naturally unable to relax the pressure on other brands. It is not only necessary to improve the high quality of their own liquor culture. At the same time, we must continue to make arrangements for advertising campaigns across the country in the Mainland.

The career has done it for this purpose. It's also like moving a boat against the current.

"How is your puree wine project done?" Fan Wubing asked Shen Ying.

"The puree wine is pretty much done. Now it's time to find a suitable time to see what the Southeast Asian financial crisis looks like. I'm afraid it's not the time when it was launched." Shen Ying replied.

China's liquor industry has always been calm, but it is not as ups and downs as other industries, but it also has its own general trend. As early as 1987, the three ministries and first committees of the state proposed high-quality, low-alcohol, multi-variety and four development directions for the Chinese liquor industry, namely, the transformation of high-alcohol liquor to low-alcohol liquor, and the transformation of distilled liquor to fermented liquor. The transformation of wine, the transformation of grain wine to fruit wine, and the transformation of ordinary wine to high-quality wine.

This leading policy, in Fan Wu's opinion, is still somewhat forward-looking, especially after the Chinese people’s living standards have generally improved, the four changes appear to be very scientific. If in the past, people drank mainly to keep out the cold and wedding celebrations. If you wait for activities to add fun, it has gradually evolved into a kind of tasting and enjoyment. Of course, the quality of wine needs to be improved.

Pure liquor has always been the leader in the history of Chinese liquor. Until the 1960s, due to the shortage of grain supply, many wineries used three essences and one water to blend liquor clearly because of the shortage of grain supply. All of the liquors are this blended wine.

However, the quality of blended wine is uneven, and few blended wines can reach the high quality of Wuliangye.

Although pure liquor is also present in the private sector on a small scale, high-quality and healthy puree

At first sight, even many of the secret recipes of ancient winemaking have long since been lost.

This is also an inevitable phenomenon. Once a process has not been fully used for decades, basically the original technical data will be invalidated, and everything must be started from scratch.

Under Fan Wubing’s suggestion, Shen Ying not only found a lot of master brewers who can make puree wine, but also invited relevant experts from the School of Biological Sciences to participate in the research, and began to reopen puree wine. After more than a year, a high-grade puree wine was finally released, and it is now in the final testing and packaging design process.

The puree wine produced by Shenying Company is a green puree wine with original juice, original taste and original color. It is not blended and does not add any artificial things. It has a mellow taste and strong aroma. And its brewing process uses microbial fermentation technology to replace the traditional burning process of liquor. It is green and pure and natural, so it does not produce any harmful substances.

Traditional Chinese liquor has a firing process, during which a lot of harmful substances are produced, such as heavy metals or harmful substances such as lead, methanol, fusel oil, etc., so it is pungent, spicy, and rushing when drinking, and the throat is dried after drinking. , Headache, stomachache, which are extremely irritating and harmful to the body, but due to the influence of the lack of alcohol in China, many occasions have to drink white wine, such as gatherings of friends, business dinners, banquets, etc.

The puree wine newly developed by Shenying Company is soft in the mouth, not pungent, not spicy, not rushing, does not go up after drinking, does not dry the throat, does not hurt the stomach, and after drinking, others cannot smell the alcohol in the mouth. It feels very magical.

These characteristics are mainly due to the use of microbial fermentation technology. The alcohol content comes from the nature of the rice core. In this process, part of the rice core is converted into alcohol content, and part of the rice core is converted into oligosaccharides. The oligosaccharides are surrounded like a protective film. Outside of the alcohol content, it is oligosaccharides that directly touch the stomach, which is non-alcoholic, so it does not have the volatility and irritation of alcohol. So after drinking it, it will not only not hurt the stomach, but also has no hint of alcohol.

And there is also a commendable benefit, that is, the oligosaccharides contained in the wine are good bifidus factors, which can strengthen the reproduction of probiotics such as bifidobacteria in the intestine, inhibit the growth of bacteria, and improve the intestinal microcirculation. , To restore the intestinal youthful function, which is not available in other similar products.

Fan Wubing asked Shen Ying to research pure liquor in order to improve the competitiveness of the domestic liquor industry and strive to expand the liquor market overseas through this effort. But in the international market, they are unknown people.

If it can be well-known in the international market, then Kongfu Banquet will have an extraordinary status in the future. After all, before this, only a few kinds of liquor such as Moutai had overseas markets.

However, it is not easy to enter the overseas market. Only by exploring a new way in a market that has not been tried before can the goal be achieved. Therefore, Fan Wuyao provided suggestions for the development of puree liquor, and Shen Ying also took Fan Wubing's suggestion as one thing and implemented it himself.

"The domestic market is inevitable to be affected by the East Asian financial turmoil, but it will not be very big. The domestic exhibition is still going at a rapid pace. You don't need to worry too much about this. Moreover, with the return of Macau and the arrival of two thousand years, the domestic market for luxury consumer goods The demand for high-end wines will increase, and the launch of high-end wines is at the right time.” Fan Wubing thought for a while and analyzed Shen Ying, “The impact of the Southeast Asian financial turmoil in foreign markets is almost zero, so overseas This part of the market still needs to focus on conspiring."

Shen Ying is convinced that Fan Wubing’s analysis is not, but she also feels very regretful. She must not be able to go to Australia with Fan Wubing for a tour~www.wuxiamtl.com~ This is indeed a pity.

After Fan Wubing finished the call, he began to **** his fingers to consider, who can accompany him to Australia for a trip? The three pillars of the New Ideas Entertainment Company are obviously not working. They are now on the cusp of the storm, and it is hard to talk about who to take or not, and there will be troubles at that time.

Ziqi can think about it, because she is probably from an entertainment company now. Although she is still connected to CCTV, it is easy to ask for leave. The main thing is to see if she agrees or not. .

So Fan Wubing called Ziqi and asked if she would go to Australia with him.

Out of Fan Wu's expectation, Zi Qi said to him embarrassedly, "I really want to accompany you, but my dad is going to Africa soon. Now I want me to stay with him for a few more days. , You said I can bear to walk away at this time?"

"Uh-" Fan Wubing scratched his head, saying that everyone is very busy. It seems that he has to go on the road alone.

*******Today the second more sent to ***********(

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