The Director of Music Department

In fact, in many cases, the audience may not have a clear goal when watching a movie.

So the movie needs promotion, because, first of all, you have to let people know that there is such a movie.

Imagine that if an audience has no specific clear target, before they want to watch it, they will decide which movie to watch.

So at this time, there is naturally a difference between what has been heard and what has not been heard.

But this, in fact, "Chinese Students" is very difficult to achieve, because the cast, cast, director, etc. of the movie itself do not have any advantages.

In addition, the subject matter is relatively small, and the title of the movie is the kind of work that is definitely not a big seller.

Therefore, this in itself limits the market potential of the movie "Chinese Students".

For this kind of movie, if you spend large sums of money for publicity, the effect may not be good.

Therefore, Lin Husheng entrusted the person in charge of the publicity to do publicity.

The person in charge of the announcement obviously also knows this, so he has to find another way to exploit his strengths and avoid weaknesses.

Yes, the movie "Chinese Students" can not be said to have no advantages at all.

First of all, this subject matter is indeed relatively niche, but in the same way, niche is often relative.

For example, if events related to international students abroad can be heated up and become a topic, then naturally people who follow such events will increase.

Soon, Luo Zizai was waiting for the "shepherd dog" and another group of people who were sprayed began to gradually stir up the topic of "students abroad."

Of course, this enthusiasm is certainly not really a hot topic.

However, because of the incident where the murderer was sentenced three years after the murder of a Chinese student in the United States, more people soon became involved in this topic.

The most direct manifestation is in the box office of "Chinese Students".

"Students from Huaguo" are often used to say things, boasting and derogating, but in any case, "Students from Huaguo" has indeed entered the attention of many netizens.

People are actually very strange.

For example, it is often because after reading a certain type of novel, such as the novel of the Anti-Japanese War, especially the novel is more beautiful, and then after reading it, you will suddenly have a strong interest in this type of film and television works.

Therefore, I will look for related film and television works.

Usually, you probably don't particularly like this type of work.

Similarly, for example, after watching a popular drama, you will also become interested in this type of novel, and will look for novels of the same type to read.

"How much?" Lin Feng just finished a talk show.

Back at the hotel where I was staying, I received a call.

The call was made by the person responsible for the announcement, and the new box office of "Chinese Students" made Lin Feng wonder if he had heard it wrong.

"Yes, 3.2 million!"

Lin Feng was a little dumbfounded.

"How is this possible? What the **** is going on?" Lin Feng was really surprised by this surprise.

Because this is 3.2 million, the daily box office of just over 1 million before has more than doubled, which really makes him unbelievable.

"You can see it online, and our publicity strategy has taken effect."

After Lin Feng hung up the phone, he quickly turned on the phone and started scanning the news.

As a result, Lin Feng understood what was going on when he saw it.

On the Internet, the topic of international students has been exploded. Although the popularity must not be comparable to those major events, Lin Feng found that many people are talking about the problems of Chinese students abroad.

Then there were many overseas Chinese students who showed up and said, anyway, you come and go, so it's not fun.

As the only film related to international students in the near future, "Chinese Students" has naturally benefited from it.

"I watched "Students in Huaguo", to tell the truth, as an international student, I really can’t understand why it’s like a **** abroad, but the fact is that such things really rarely happen. , The movie was made very average, and many details in it are not worthy of scrutiny at all."

A lot of bad reviews followed.

This Lin Feng is also expected, "Chinese Students" was filmed, many things in it certainly can't really be exactly the same as reality, there must be many details that are different from reality.

Realistic movies cannot be made according to reality. After all, movies are movies, and reality is reality.

Movies can at best reflect some realistic things to some extent, and cannot really be a re-enactment of real events.

However, "Chinese Students" has such a box office decline, but it has already made Lin Feng very pleased.

However, the good times did not last long. Such topics were more sensitive after all, and related study abroad institutions soon paid attention to this topic.

Although it is said that some negative public opinions will not really affect the study abroad market, there are still some small effects in the short term.

The giants of these large study abroad institutions are not fools.

They will not discredit the movie "Chinese Students" like the small organization before.

The people in these large organizations are all human beings and have a very good relationship with the media. After all, they put a lot of advertisements on these large media every year.

Therefore, compared to a movie, it is obvious that the words of long-term major clients of these media have more weight.

So soon, Luo Zizai began to say hello to these people.

Don't think that people from the media, such as Luo Zizai, are actually not afraid of netizens talking about them or being scolded.

But these big institutions, they really can't afford to offend them.

So, Lin Feng and the others soon discovered that those related comments were gradually disappearing.

And many media have stopped reporting similar things.

The media do not report, and those who take the lead do not talk about it, and the results can be imagined.

Movies like "Students in China" are not like the movies of big directors like Wang Yifan, and movies like "I'm Not the God of Medicine" that are of national interest.

The topic itself is considered to be a hype, so the most feared is not that many people give bad reviews, controversies, etc., the most feared is that there is no topic.

Yes, this topic of international students has been ignored!

There are too many topics. As long as they do not reach the level of public attention, they are easily forgotten, especially in many cases. In fact, most people who eat melons just coincide with the meeting. , They really eat melons.

Instead of saying how much you really care about this matter.

Therefore, this topic quickly cooled down.

It can be said that Lin Feng had experienced a roller coaster ride during this period.

At the beginning, "Chinese Students" was not bad at the box office due to Huaxin's sloping lineup, and then it began to decline.

Then there was a rare set of gains, which lasted for a few days and was beaten back to its original shape.

But this is the entertainment industry!