The Director of Music Department

The movie "Edge of Tomorrow" is the first time that Wang Yifan has made a magical reform. In the past, it was the American emperor. The American army saved the world and became the savior. Now, it is our Chinese turn to save the world.

Of course, Wang Yifan is not too worried about whether such a plot can be recognized by the public.

The consciousness and self-confidence of the people of a country are based on the strength of the country.

In the early years, China was still immersed in development, and the economic level was not too high. Therefore, subconsciously, the people will also have a sense of inferiority.

However, with the rapid development of China's economy, the self-confidence of the people has been raised again and again.

However, in the film industry, domestic confidence is still slightly insufficient. This can be seen from the fact that the main theme of the movie is still disliked by many domestic audiences.

Everyone criticizes all kinds of domestic movies, and often feels that they are bad movies without watching them.

But in fact, what most people don't understand is that Hollywood movies are actually their main theme for American emperors.

"Edge of Tomorrow" is also the main theme movie to some extent.

Therefore, Wang Yifan wants to make an attempt to let domestic audiences know that this kind of blockbuster film can also be made in China, even letting everyone ignore the so-called main theme.

Why is it that foreigners must save the world?

Why can't we Chinese people?

Of course, this is something later, so I won't mention it for the time being.

Wang Yifan led the crew to shoot, and he wanted to finish the filming as soon as possible. However, Wang Yifan's current status is doomed. Even if he doesn't care about the company's specific affairs, he still can't be free.

Some things he can refuse, some occasions he can not go, some invitations he can also decline, but some things, he has to go.

For example, three movies bought from Beichuan Film Festival. "Diary of Weight Loss" is not so fast because it is still being re-edited.

But the other two, because they are both finished movies, will be released soon. After all, this involves the issue of propaganda. As early as when Wang Yifan and the others won the films from the Beichuan Film Festival, the propaganda had already begun.

Therefore, you must not wait any longer, and you must strike while the iron is hot.

He could not give other people's face, but Xu Cang and Li Mingjuan's face must certainly not be denied.

Moreover, Wang Yifan agreed to write songs for these two films.

Movies like "Teacher" and "Friends" are naturally impossible to have a lot of momentum.

After all, they are all films directed by newcomers, and the audience of the film itself is actually not that wide.

For example, the movie "Friends" is actually mainly aimed at female audiences, while "Teacher" is relatively broad, but after all, there are no stars in the movie.

Sometimes it is really difficult for a celebrity to bring a movie to the box office. For example, for some big productions, it may not be the celebrity to watch it.

But in the same way, celebrities are highly paid and have their value. In a big production, the star may not necessarily be the one who can fight against the box office, but the celebrity is very important in the promotion.

Why did Li Mingjuan and Xu Cang want Wang Yifan to write songs for the two films, because this is the biggest publicity stunt for these two films.

Wang Yifan's song, the song of the director of the music department, is very rare.

The promotional trailers for these two films use the MV of the song written by Wang Yifan for the two films.

Nowadays, music movies are recognized as the best low-cost movies with the best publicity effect.

Of course, the premise is that the music is good enough to meet the occasion.

For example, the movie "Friends" is about girlfriends.

To some extent, this movie is similar to "Sisters of the Sunshine", but "Sisters of the Sunshine" is starring Yan Lingxuan and Dong Xianer, and the director is Li Mingjuan, so this is a small cost. Drama movies are suddenly different.

Films are never meant to be finished. Preparatory preparations, including casting, pre-publicity, and subsequent pre-screening publicity, release, etc., are all indispensable.

Some people might say that the plot of "Sisters of the Sunshine Amoy" is average, not even comparable to that of XX movies, but as a result, why did "Sisters of the Sunshine Amoy" get more than one billion box office?

Because of this film, from the early stage of preparation, the film has already launched a publicity campaign.

This movie is a script written by Wang Yifan. This movie was sung by Yan Lingxuan, "Inflammable and Explosive". Do you think these are all leftovers? No, these are one of the foundations of the film's success.

Then, starring Yan Lingxuan and Dong Xian'er, their fame also attracted many people's attention to this movie.

Then, some fans who liked them began to know that such a movie was being shot.

After that, director Li Mingjuan was also a gimmick himself, and then played the banner of female film.

There is actually only one goal for these things, and that is to let more people know that there is such a movie to be released.

Then, is the release!

The importance of publicity is too important for a movie.

What about the movie "Friends"?

First of all, director Wen Juanjuan, who knows?

In order for this movie to be well-known to the public, it is certainly one way to spend money, but everything depends on the price/performance ratio.

As a result, "Friends" participated in the Beichuan Film Festival, and then Wang Yifan, Xu Cang, and Li Mingjuan appeared at the same time. This incident was revealed at the Beichuan Film Festival.

Later, Li Mingjuan accepted an interview and expressed his optimism about Wen Juanjuan. This is also a publicity.

Because "Friends" didn't have any star starring, there was no publicity in this area, but again, another one came out. Wang Yifan agreed to write a theme song for this movie himself.

This is another publicity.

Before the release, the MV trailer for the theme song of the "Friends" movie was grandly landed on major online video platforms, and the movie was promoted step by step to let more and more people know and let more and more people know about it. The movie began to generate curiosity.

And all of this is for the audience to buy tickets to watch this movie.

In addition, there are a bunch of drafts, Beichuan Film Festival, The Pearl of the Sea, the first work of the new director Wen Juanjuan, won the favor of three directors Wang Yifan, Xu Cang, and Li Mingjuan.

Wen Juanjuan and her "Friends" conquered Li Mingjuan, China's first female director!

The friendship of youth has never gone away, the purest friendship movie of the year, "Friends"!

And so on, various press releases began to appear on major Weibo public accounts and major We-media accounts.

Wen Juanjuan is undoubtedly lucky. At the Beichuan Film Festival, there were hundreds of newcomers like Wen Juanjuan, but in the end, only a few got the opportunity like Wen Juanjuan.