I looked at my father Jackie Chan in 1988

In the evening, Ji Chengcheng contacted Mr. Brown, Senior Vice President of Columbia Pictures.

This is what he met when he accompanied Aniston to the audition.

Sitting on the sofa, Cheng Jianjun, Teacher Shi and others were chatting about jade not far away.

Ji Cheng called Brown.

All, all, all all.

It took about seven or eight rings before it was connected.

Brown's voice came from the other end, "Hi, I'm Rhys Brown, senior vice president of Columbia Pictures, how can I help you?"

Ji Cheng said with a smile: "My dear buddy Brown, I am Ji Cheng from Huajin Capital."

Brown laughed out loud immediately, "Dude, it's you, did you call me so late to ask about the progress of the filming of "Chicago"?"

Ji Cheng didn't directly get into the topic, he asked with some interest: "How?"

Brown said: "The 1000 million US dollars of Joaquin Capital's funds arrived in the account a few days ago. I held a meeting with the company's senior management and estimated that the production cost of this movie will be around 2000 million US dollars. Our company will pay 500 million US dollars, and then We are looking for another US$500 million in investment, and we will start shooting when the funds are in place."

Ji Cheng remembers that the original production cost of "Chicago" and publicity and distribution costs combined were more than 4000 million US dollars, but that was in 2000, and now in [-], it is almost [-] million.

Ji Cheng said bluntly: "So, I will also pay the remaining 500 million US dollars. What do you think?"

Brown said happily: "Thank you, Mr. Ji."

Ji Cheng let out a "hmm" before really getting into the topic, "By the way, can you introduce me to the chairman of your company?"

Brown froze for a moment, "Are you going to talk about film production and publicity? If so, I suggest you meet with our president and chief operating officer Lu Koman."

Ji Cheng smiled and said, "No, I want to talk about the acquisition of your company."

Brown was taken aback, "Mr. Ji, do you want to buy our company?"

Ji Chengdao: "It's not necessarily my acquisition. Aren't many shareholders of your company looking to sell the company to get money back? Especially Coca-Cola, I heard that they just want to get the money quickly. I mean they want to help your company in the short term. Sell ​​the company in time."

Brown is very concerned about this matter, "Okay, I will talk to the chairman and I will give you an answer later."

"Ok."

After Ji Cheng finished speaking, he hung up the phone.

At this time, Cheng Jianjun looked sideways, "Mr. Ji, how is it?"

Teacher Shi, Director Lin and others are also quite concerned.

Ji Cheng said with a smile: "I contacted the senior management of their company, and I will reply later."

After all, Zheng Chun is a businessman, so he knows a lot about these things, "I heard that Coca-Cola owns a large part of Columbia Pictures. It's useless for you to just talk to Columbia Pictures, right?"

Ji Cheng shrugged helplessly, "I'm not familiar with Coca-Cola, and if I can negotiate with Columbia Pictures, they will notify Coca-Cola and finally make a shareholder bid, although it would be a waste of time, But I have no other better way."

He can use State Street Bank, Citibank and other relationships to meet with Coca-Cola and discuss it in detail, but the problem is that after doing that, Columbia Pictures still has to conduct shareholder bidding, so it doesn’t matter whether he talks to Coca-Cola or not. important.

Zheng Chun made a plan and said: "That's not the case. I heard that Coca-Cola holds 40.00% of the shares of Columbia Film Company. If you can persuade Coca-Cola in advance, returning shareholders bid and Coca-Cola agrees to sell the company, then other shareholders will not agree. The possibility is very low, I think it's better for you to have a private contact with Coca-Cola."

Ji Cheng hesitated for a moment, then said, "Well, then I'll find someone to contact Coca-Cola."

Director Lin suddenly said: "COFCO and Coca-Cola have cooperated for eleven or twelve years. I remember that Secretary Zhou and the chairman of Coca-Cola, Robert Goinsueta, have a good relationship. After all, Coca-Cola now attaches great importance to the Chinese market. If Secretary Zhou Ken said a few words, Coca-Cola should give me some face."

Ji Cheng's eyes lit up, then dimmed again, and said with a wry smile, "I don't know Secretary Zhou either."

Director Lin snorted, "You don't need to know him. With your current influence in the country, as long as you say something, someone will greet you immediately."

Ji Cheng knew that Director Lin was talking about the domestic influence of his free donation of hepatitis B vaccine technology authorization, but he still didn't believe it, "Is it really possible?"

Director Lin smiled and said, "That way, you don't need to speak up. I'll make a phone call with the domestic side later, and talk about this matter intentionally or unintentionally. Just watch, Lao Zhou promises to contact you."

Ji Cheng wanted to hypocritically say that he doesn't need his buddies to come by himself, but the problem is, as Zheng Chun said, if he can get the support of Coca-Cola, the possibility of getting a sale commission from Columbia Pictures will greatly increase, so don't worry about it again. Akio Morita didn't let him finish his speech.

"Okay, then I will trouble you."

"Hehe, what is this? You can help me more."

After talking for a while, Director Lin and Michael Baker went on the phone, and now it's just right to call in the morning in China.

Just as Director Lin called, Brown called back.

"Mr. Ji, my boss promised to meet you in New York at nine o'clock tomorrow morning."

"Okay, where is the exact location?"

"Go to your company directly. He and our president happen to be in New York, and he was supposed to come back tomorrow."

"Huh? Just in New York?"

"Yes, today they met with Akio Morita, chairman of Sony, to discuss the acquisition, but unfortunately they failed to negotiate again."

Hearing this, Ji Cheng blinked and said, "Brown, can I ask how much your company quoted for Sony? It's okay if it's confidential and inconvenient to say so."

"It's not a secret." Brown smacked his lips and said, "Coca-Cola has always wanted to sell the company quickly. We listen to any quotation from the outside world. The company's current quotation for Sony is [-] dollars per share, but the company The current value of the shares is only [-] US dollars, and Sony is said to only be willing to pay [-] US dollars per share, so the negotiation is deadlocked there."

Ji Cheng sweated a little.

Sony is really indecisive.

As far as he knows, by the time Sony acquired Columbia Pictures in September, the price per share of Columbia Pictures had risen to $21, and it was precisely because of the nine-dollar price increase from the beginning of the year to September that Sony panicked. Fearing that the stock price of Columbia Pictures would rise too much, he finally gritted his teeth and offered a high price of $27 per share.

If you agree to a price of twenty dollars per share now, Sony doesn't know how much money it will save.

But who can say what the future holds?

If Ji Cheng hadn't traveled to this time and space from the future, he would never have imagined that the stock price of Columbia Pictures would rise from $21 at the beginning of the year to $[-] in September.

Knowing the price negotiated by the two parties from Brown, Ji Cheng made up his mind, chatted for a while, and hung up the phone.

It just so happened that Director Lin also came out from the inside at this time, and he said with a smile: "Mr. Ji, someone went to say hello to Lao Zhou, you can wait for the call anytime."

Ji Cheng said quickly: "Oh, thank you, thank you Director Lin."

He never thought that his free donation of hepatitis B vaccine technology authorization would bring him such a great help, let alone that the relationship with Coca-Cola in China was so good.

In fact, he didn't know one thing, that is, COFCO and Coca-Cola had cooperated as early as [-]. In the same year, Coca-Cola announced to enter China, making it the first foreign company to enter the mainland after China's reform and opening up.

It is precisely because of this that the relationship between Coca-Cola and COFCO is extraordinary.

Moreover, in 60.00, the cooperation between the two parties was upgraded in an all-round way, and a company was established directly in partnership, called COFCO Coca-Cola Company, COFCO accounted for 30.00% of the shares, and Coca-Cola [-]%. Since then, the Coca-Cola that Chinese people drink is produced by this company .

One can imagine how good the relationship between the two companies is.

After talking about this matter, Ji Cheng chatted with everyone for a while.

Afterwards, Director Lin and others went back to the hotel first.

Cheng Jianjun and others also went to bed one by one under the arrangement of Michael Baker.

Only Ji Cheng didn't even take a shower, and just sat there waiting for a domestic call.

This waited until twelve o'clock in the middle of the night.

Just when Ji Cheng thought he would not be able to wait for a call tonight, the phone rang suddenly.

He quickly connected the phone and said, "Hello, is this Secretary Zhou?"

Who knew that there was an English voice on the other end of the phone, "Excuse me, are you Mr. Ji Chengji?"

Uh!

Why is it a foreigner's voice?

Ji Cheng was a little puzzled. He thought it was the person in charge of a company invested by the company who called. He leaned on the sofa and said casually, "Well, I'm Ji Cheng, are you?"

"Hehe, hello, Mr. Ji, I'm Robert Goinsueta from Coca-Cola Company." The foreigner reported himself.

Huh?

Chairman of Coca-Cola?

Ji Chengli sat upright and said, "Mr. Geyinsueta, hello."

Robert Goinsueta said: "I heard from Zhou that you want to acquire 40.00% of our company's shares in Columbia Pictures?"

Ji Cheng was dizzy for a moment, and quickly explained: "I just want to get the entrustment right to sell your company's equity, and help you and even the entire Columbia Pictures company sell at a suitable price."

"Mr. Ji, I have heard of your great reputation in the financial world. I know that you are a top expert in foreign exchange and futures." Robert Goinsueta first complimented, and then said: "But about the acquisition of debt One piece, Joaquin Capital doesn’t seem to have any impressive record, does it?”

Ji Cheng said confidently: "It will be there soon."

Robert Goinsueta asked in confusion, "Oh? Which company?"

Ji Cheng spoke nonsense: "Columbia Films will soon be the first debt acquisition business that Joaquin Capital will take over, and at the same time, it will also be a brilliant achievement that has established Huajin Capital's reputation in the debt acquisition business!"

Robert Goinsueta did not expect Ji Cheng to be so confident, so he laughed, "I believe." He paused, and then asked: "Since you are so confident and Zhou strongly recommends it to me, then I will May I ask, how do you want to sell Coca-Cola's 40.00% nine shares in Columbia Pictures?"

Ji Cheng thought for a while and said, "How much do you want?"

"Twenty dollars per share." Robert Goinsueta said without hesitation.

This price is already very high for the current share price of Columbia Pictures, and Robert Goinsueta thought that Ji Cheng would retreat when he heard this price.

But what Robert Goinsueta didn't expect was that Ji Cheng actually agreed directly: "Yes, we can sign a gambling contract, and I will help your company sell 40.00% of nine shares in Columbia Film Company at [-] per share. Sell ​​it at the price of US dollars, and I don’t charge commission, but one thing must be stated in advance, if I can finally sell Columbia Pictures at a very high price, such as thirty dollars per share, then the price difference of nine dollars per share It's mine."

Robert Goinsueta couldn't help laughing. Now that Columbia Pictures offered $[-] per share, no one accepted it. Ji Cheng actually said that he would sell it for $[-]. He felt a little unrealistic.

It's just that Columbia Pictures has been weak in producing films in recent years, and the company is in a state of loss every year. Coca-Cola is eager to expand globally and urgently needs a large amount of funds. Robert Goinsueta said without any hesitation: "Twenty dollars per share can , but I will not sign a VAM agreement with you."

Ji Cheng was taken aback for a moment, "Won't you sign the VAM agreement?"

"Well." Robert Goinsueta said: "If you are really that confident, I can convince all shareholders of Columbia Pictures to sell the company directly to Joaquin Capital at a price of twenty dollars per share. , when the time comes, it doesn’t matter who you sell the company to, or how much money you make, it has nothing to do with us, because although most of the risks in the VAM agreement are on your side, I can’t withdraw funds quickly to deploy a global strategy, so I can only give you this plan and help you win Columbia Films in a short time."

Based on the acquisition of Columbia Pictures at a price of 25 dollars per share, Ji Cheng will have to pay 16 billion dollars for the acquisition, and he will also have to pay Columbia Films [-] billion in debt, as well as the billion-dollar Warner lawsuit that he knows. .

In other words, Ji Cheng will have to spend 51 billion US dollars at once.

This amount of money is too much for him. His current total assets are only 20 billion U.S. dollars, and he spent a lot of money before. The real cash does not exceed 17 billion, which is far from 51 billion.

But after thinking about it, Ji Cheng resolutely agreed: "Okay, I am willing to buy Columbia Pictures at a price of [-] dollars per share, provided that I want to own the company within a short period of time."

Robert Goinsueta said without hesitation: "Okay, I will meet with you tomorrow, Victor Kaufman, chairman and CEO of Columbia Pictures, to talk about this matter, don't worry, I can convince him .”

Ji Changchang let out a long breath, "I have an appointment with him in New York at nine o'clock tomorrow morning, why don't you come to New York too?"

"Yes." Robert Goinsueta agreed.

hang up the phone.

Ji Cheng sat there silent for a long time before raising his head and looking out of the starry window.

Yes, he can only come up with a maximum of US$17 billion in cash at present, and he must keep at least US$15 billion of this money because soybean futures are still in progress.

It stands to reason that he has no money, so he should not agree to such a huge acquisition of 51 billion.

But why did Ji Cheng agree?

Because he thought of a way, that is leveraged buyout!

At that time, he will need to pay a lot of interest, but in the end, as long as he can sell Columbia Pictures to Sony at a price of 27 US dollars per share in memory, he will still have hundreds of millions of profits.

Even, if Ji Cheng has a way to increase the value of Columbia Pictures and sell it to Sony in the future, he can charge a higher price!

Moreover, the acquisition has a huge advantage over the VAM agreement, that is, Ji Cheng has enough time to increase the company's value, instead of selling the company within the stipulated time limit.

As for how to improve the company's value, this point is extremely easy for Ji Cheng.

What determines the value of a film company?

Isn't it just a movie!

As long as Ji Cheng finds a way to get Columbia Pictures to produce a few high-quality films with excellent box office, the value of the company will inevitably increase in a short period of time. At that time, how much money he will ask Sony will have the final say?

Others can't guarantee that the movie will be a hit.

Ji Cheng can guarantee it, because he is familiar with the box office performance of which movie in the future. When he looks back, he just needs to go back to the modern society and search for the North American box office rankings over the years. A good movie?

Sony's money is guaranteed!

Jesus can't stop, I say!