my bolang life

Thursday the 24th.

The last day of October in the lunar calendar.

At 9:40, the first class in the morning ended, Wen Liang rode his bicycle to Yinhui Building alone, and Shi Shiran walked into 716.

"Morning Mr. Wen." Wu Mingxiao, who had come to work for the third day, was about to go out to do some errands, so he greeted Wen Liang enthusiastically.

Wen Liang greeted with a smile: "Morning."

Wu Mingxiao nodded and left with a smile.

Looking sideways at Wu Mingxiao who was leaving quickly, Wen Liang couldn't help shaking his head and laughing.

Fortunately, there are a lot of things that need to be dealt with by this accountant recently, otherwise he would be easily restless in 716, and the more experienced in the workplace, the less he likes to work in the same room with his immediate boss.

Sitting at the table, Wen Liang looked back at Sun Baoyin and Li Bowen: "Focus on the new advertisement to see if there are any moths."

Lao Yin responded to Xiao Li.

Wen Liang added: "Little Orange Book has reached the level of one million users, and new challenges will come sooner or later."

Lao Yin replied again: "Don't worry."

At 12 o'clock last night, the advertising cycle of the carefully selected makeup brand advertiser has ended.

Neither party intends to renew the contract.

Advertisers are not stupid either. The effect of this round of advertising is astonishing and the exposure effect is sufficient. It is easy to get tired of aesthetics if it continues, and it may not be able to achieve the desired advertising effect.

Difficult to level the idea is the same, can not always be the same advertisement, if the effect is not good, it will affect the word of mouth, and it is not easy to negotiate with other advertisers.

The other thing is... In the past two days, Li Ze has already carefully selected the second advertiser through the same method.

This time the negotiation was more relaxed. It happened that the Xiaochengshu platform was very popular on the whole network, and Wen Liang was on the sidelines. Li Ze would not blindly increase the price, and the negotiation was still 0.6 yuan/cpc.

Changed the placement slightly.

The card where the advertisement note is located is not fixed, and will participate in polling like all card contents, but the advertisement note will not leave the 15 card area on the home page.

This is likely to reduce advertising revenue, but adding certain variables will also reduce user boredom.

Anyway, what advertisers want is not just simple high exposure, but effective high exposure.

It can be said that it hit it off.

In addition, the payment method has also changed.

It was in the form of 343 before, and there were additional conditions.

Now it is in the form of 64. According to the estimated cost of the 7-day delivery cycle, 60% of the prepayment will be settled first, and the remaining 40% will be settled within the first working day after the delivery ends, without additional conditions.

In Wen Liang's vision, 64 is not the final solution.

The best way, of course, is to have an external standard procedure to deal with it, and the amount is paid by the advertiser, but that requires a large number of supporting modules.

Anyway, if we dig out the gentle heart right now, it is estimated that every pore will be filled with the words 'ask for money'.

It's hard to understand that there are still steps to be taken before formalization. Wen Liang dares to think about ideals and ambitions at this time, and regards money as dung, the kind that can be collected by the company tomorrow and the day after tomorrow without burying it.

"..."

After drinking two sips of water, Wen Liang looked at the simple summary report of income and expenditure submitted by Wu Mingxiao.

A total of two payments were received yesterday and today, totaling 50.48.

Among them, 36 yuan was recorded yesterday, which is the advance payment of the advertiser for contract number 201102;

14.48 is the final payment settled by the advertiser of Contract No. 201101.

On the 21st and 22nd, the resources of a total of 12 cloud servers were expanded in two batches with different specifications, and the combined expenditure was 1.2 yuan.

Here is a note for the temporary payment mode. Starting from November 11th, it will be combined with the previous cloud server resource rental fee, which is 30 per month...

The second advertising contract is billed according to the estimated amount of 100 million clicks, so the settlement is 36.

The current net revenue received is: 74.

The final payment for the second advertising order will be transferred in at the beginning of next month, and there will be no more revenue this month, but the final payment will be included in the November revenue.

Monthly expenditure is a relatively complicated matter, but now there is no need for Wen Liang to grasp every detail, and in the future when Wang Wanyu joins, Wen Liang will not have to worry too much, he only needs to look at the total.

Anyway, what is now on the surface is the cost of renting cloud server resources, which has reached 4.7 per month, and it costs 60 million per year.

This is because everyone has done a lot of technical things, and there is no need to purchase additional services, otherwise it will cost millions of dollars a year.

This is only temporary!

As the small orange book platform grows larger, this expenditure will become more and more inflated.

Therefore, even if it is an Internet enterprise business, once it is operated, the cost is not low. If no profit method is found in a short period of time, and the project is very popular, the only choice is financing and then the money will be burned.

This is also why many Internet start-up companies have A rounds, B rounds, and C rounds at every turn.

For example Zhihu.

Even as far as Wen Liang knows, domestic Internet start-up companies specially 'created' a new valuation method called value per user.

…………

…………

On this day, except for the math analysis ([-]) in the morning, Wen Liang skipped the other two classes.

Basically stay in the company office.

Busy writing short and mid-term planning around the product of Xiaochengshu.

In the evening, after Wu Mingxiao got off work, the big guys also came to the office.

After dinner, Wen Liang didn't talk too much, and distributed the printed plans to everyone.

"This plan is relatively rough, and we will discuss it while watching."

Chen Jiaxin, Li Ze, and Sun Baoyin almost subconsciously reached out to pick up the A4 printing paper, their eyes fixed on Wen Liangdong without moving.

Is this... is it called plan to shake face?

This... stepping on the horse is the old Wen we know?

This……

Regardless of everyone's surprise, Wen Liangcai looked at Chen Jiaxin: "Xiao Chen, come and make the minutes of the meeting. After the discussion, you must form a file for archiving, so that there are records to follow and evidence to check."

"Understood." Chen Jiaxin regained consciousness instantly and nodded quickly.

Wen Liang looked at Li Ze again: "Ah Ze, please give a summary of the platform's operating data first."

Li Ze also reacted very quickly, and he did his part.

"As of 24:129 pm on the [-]th today, the total number of users on the Xiaochengshu platform is more than [-] million."

"Platform users have skyrocketed due to the announcement of the exploration plan, and the daily average activity data, daily average visitor data, etc. have no reference value;

Let’s just talk about yesterday’s data on the 23rd:

The number of active users is more than 96;

The number of visitors is more than 112 million;

The number of views is more than 810 million;

Added 19 pieces of original content. "

"These data also have no reference value, just like retaliatory consumption. Judging according to industry practices, it is seriously inflated; normal daily active data should account for 20% to 30% of the total number of users, so the above data is only for summary records. "

"..."

Afterwards, Wen Liangduo didn't need to say much, Sun Baoyin reported the part he was in charge of: "The 'Cooperation Zone' module has been internally debugged many times and has the initial launch conditions;

However, there are some problems with the interface including access to third-party payment, because we can only access UnionPay for the time being, and the interface in this aspect is relatively...complicated. I have consulted the school professor and it will take a few working days to solve it. "

"..."

Li Bowen reported the resource usage of the background server, which is very good.

Wang Zhiyi reported his progress in the algorithm, which is not very ideal, but he has seen the feasible direction, and now he is mainly doing problems. Not only Zhao Mingjie joined in, but Tang Pu and Chen Jiaxin also joined in. After all, they are all from the Department of Mathematics of.

Chen Jiaxin also briefly reported on the affairs of the new office.

Wu Mingxiao is responsible for this part.

In terms of decoration, everything is kept simple.

Other levels are relatively particular.

Regarding the cafeteria, there are several universities near the Yinhui Building. The problem of eating is very simple. If you are not good enough, you can go to the school cafeteria to eat. The three universities do not prohibit foreigners from entering.

After listening to everyone's reports one by one, Wen Liang cleared his throat: "First of all, I would like to emphasize again that the company's formalization plan on December 12 will not change. For this reason, I actually quantified the goal of achieving the plan, namely:"

"In December, the revenue target of Xiaochengshu's business is 12 million!"

There was a gasp in the office.

Suddenly, the air became hotter.

Wen Liang didn't care about this, and changed the subject directly: "About the short and mid-term plan of Xiaochengshu, let's talk about advertising first..."

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