Reborn Entrepreneurial Giant

Chapter 794 Visiting Toyota

Qu Li has no interest in venture capital. People who are truly capable would rather start their own business and control everything. Venture capital is about throwing money at others to help others succeed. In other words, they think they are not good enough, or they are not optimistic about this industry.

If you start a business successfully, even an ordinary listed company can achieve a net worth of tens of billions. Those who can earn this net worth by doing venture capital are all industry giants.

But Sun Zhengyi has his own business. He has been very successful, but now he has to raise hundreds of billions of dollars in funds and compete with venture capital investors of all sizes for business. Is it just to make money or is it an ideal?

Qu Li doesn't know and doesn't want to know. But Sun Zhengyi still approached him and wanted not only investment, but also ARM. This Japanese man wants to privatize ARM, and Qu Li, or the funds controlled by Qu Li, is the major shareholder of ARM.

Sun Zhengyi wanted to acquire ARM. When he contacted its major shareholder, Vision Fund, he was rejected by the head of the fund. Later, he found out their relationship with Qu Li and saw if he could help communicate. Vision Fund is the backbone of many Silicon Valley unicorns. Shareholders, such as Uber, Airbnb, WeWork, etc., are all optimistic about Sun.

Although Vision Fund is not a professional venture capital company, its venture capital capabilities are unique and its probability of success is very high. However, it is still far behind SoftBank, so Sun Zhengyi did not have much interaction with Vision Fund before.

Qu Li will not explain his relationship with the Vision Fund. There is no need. The Vision Fund bought the "Motorola Building" that Honor rented and later sold it to Honor.

Not only that, if Sun Zhengyi wants to attract investment, he must give what he deserves, because he is an operator. Let's put it this way, Japanese operators will add a SIM card lock to the mobile phone, making the mobile phone and communication services inseparable. If you want to replace the mobile phone, you must replace the SIM card together. Doing so is equivalent to controlling mobile phone sales channels to a large extent.

Why can’t domestic mobile phones enter the Japanese market? Can you say it's not the operator that's causing trouble? Honor is lucky enough to have established a huge advantage in the early stages of smartphone development and has become a brand that is very recognized by Japanese consumers.

After Xiaomi and Juhua Factory have established their competitive advantages in mobile phones, the Japanese mobile phone market structure has been initially established. Apple has an absolute advantage, and the rest is reserved for Japanese brands, not even Samsung.

Now Glory has succeeded in Japan, but the United States is the current master of Japan, and China is the "Baba" of Japan in the past. It is already great to be able to occupy some living space. Therefore, iPhone’s market share in Japan is about 40%, and Honor’s is about 16%. I don’t know whether it is lucky or unfortunate.

There is no doubt that Honor has also been suppressed in the kimchi country market. Samsung is first, IPhone is second, Honor and LG are competing for third, and the current market share remains at around 15%. In fact, it's quite normal, but the crisis is about to break out, and Glory will bear the brunt...

It is also difficult in Japan. This is the case with internationalization. Exchange rate risks are relatively controllable, but political risks have almost no way but to resist them. Losing money may not necessarily mean losing money. For example, if you make US$1 billion a year now and lose US$6 billion five years later, is it a loss or a profit?

Even if you don’t take into account the technological progress and market share increase in five years, are the talents and teams developed in five years really worthless? Why are Apple, Microsoft, and Google still refusing to curb their monopolistic behavior in the European Union? Because they know that the amount of money they may be fined is insignificant compared to what they gain.

So even if Qu Liming knew that investing in Japan, South Korea, and India would lose money, he would still invest. There is another reason. In the era of industrialization, scale means reduced costs, which will be transformed into domestic competitive advantages.

Honor's risks in Japan and South Korea are still relatively controllable. If CMEF invests in Mitsubishi Motors, the risk is actually smaller. Japanese cars have been so successful in the Chinese market. If we target CMEF, wouldn't we target Toyota, Honda, Nissan, and Mazda?

Qu Li stayed in Japan. Apart from working at Mitsubishi Motors, the rest was to enjoy life, such as bathing in hot springs. Several grown men couldn't be crowded together. Only soft girls with warm fragrance and soft jade were attractive.

Now that I have arrived here for the first time, I have summoned the twins from home here. It is quite a happy life. He feels comfortable, and his study and work efficiency seem to have improved a lot.

There are people in the consulting company who are very familiar with Japanese automobile companies. Qu Li knows a lot of inside information, including Japan’s car manufacturing philosophy and management system...

Qiancheng Geometry has been engaged in forward research and development since the beginning. The engineering team has a large number of electronic and electrical engineers and programmers. Up to now, whether it is Yunhu, Fuyao Architecture, or Super Factory, it has become its own system and has gone its own way.

But Qiancheng's initial technology came from Mitsubishi Motors. Later, the main R\u0026D center was in Germany, and he learned from the experience of German cars. It was not until he studied inside Mitsubishi Motors this time that he truly understood the advantages and disadvantages of Japanese cars, as well as OEMs and suppliers. The relationship between.

This can be regarded as Qu Li's most serious study. He used other people's money to provide growth "experience" for his own study, and at the same time made changes according to Qu Li's will.

Of course, in order to learn better, Qu Li looked for opportunities to visit Toyota.

The last time he questioned Toyota CEO Cockroach's development strategy in public, it caused a lot of discussion in Japan. Based on Qu Li's successful experience, Toyota is not unanimously supported. There are still a small number of people who support Qu Li. After all, Musk has gradually become The global "Iron Man" has become more famous with the success of SpaceX.

In addition, Toyota is a shareholder of Tesla, and they are not ignorant about electric vehicles. There is also driverless driving. Toyota executives have repeatedly suggested that Toyota CEO Cockroach should pay attention to it, because Google has driverless driving, Uber has car sharing, Tesla and Geometry Motors are working on electrification and intelligence of cars, and the entire industry may happen. Change.

Toyota CEO Cockroach Song is a racing driver. He believes that cars are not only a means of transportation, but also bring a sense of freedom to drivers. Fun to Drive...

With this understanding, why do you care about driverless driving? Oh, by the way, Geometry Auto has always said "self-driving". The goal is to provide driver assistance and make driving safer and easier, and the goal of "self-driving" It achieves complete autonomous driving of the machine without the presence of a driver.

In addition, Toyota's advantage is fuel cell vehicles. It even opened related patents last year, but unfortunately there are only a few followers.

"Your technology is too difficult and cannot be done well by start-up car companies. Pure electric vehicles are different and much simpler..." Qu Li was talking to the calm Cockroach Brother at the Toyota Motor Factory.

"But for traditional car companies, the changes to the production line are not major..."

Hydrogen energy vehicles are far more difficult than the electric vehicle industry in terms of technical difficulty and popularization. They are hopeless on their own and require heavy investment from the court, such as building hydrogen charging stations.

Although electric vehicles also need support, they can grow without support. A good driving experience and gradually growing intelligence advantages indicate that the development speed of electric vehicles will far exceed that of hydrogen-powered vehicles.

Toyota's annual sales volume is 10 million. How many pure electric vehicles are sold worldwide? Far from being able to threaten Toyota and other cars, I just thought that Musk and Qu Li were bragging.

However, Toyota has begun to pay attention to driverless driving and is preparing to launch a driverless car that can hit the road in 2020. This is similar to their frequent claims that they want to mass-produce their solid-state batteries. They are all bragging.

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