Reborn Entrepreneurial Giant

Chapter 42 Breaking free

Qu Li left Yanjing for a road show in the second week after the release of "Comet". Before leaving, he released his third and fourth videos on YouTube, which are self-introduction and the three routes to defeat Winter. It was possible to do it so quickly thanks to the help of Zhang Yiwen and Lin Bing, otherwise many terms would not know how to translate and pronounce.

I met Han Han when I was doing a road show in the road show, and I got to know him. Han Han in 2006 was very immature, but he had the vigor of a young man, showing his sharpness. The two people's personalities look very similar, so the relationship should be considered good. .

Leaving Shanghai and coming to Hangzhou, Qu Li, a star who grew up on Taobao, actually has many fans in Hangzhou, and then he met Ma Yun again.

"I heard from Xiong Ge that you are in a difficult situation?"

"Well, no~~"

"Hahaha, it's really nothing. From the time you said on the show that you want to be a brand, I knew that you must set up your own website. It doesn't make any difference sooner or later. You have to believe in yourself, and you have to believe in me. You can grow up, yes Raccoons are also good." Ma Yun said directly without hiding it.

"But I just feel bad about it."

"You didn't charge any money for the "Taobao Body" promotion plan that you planned, which shows that we are friends." Ma Yun admires Qu Li, a young man. At his age and with his conditions, he can achieve the current level. The whole It is rare in Greater China.

Seeing what Ma Yun said, Qu Li was not hypocritical, and directly asked about venture capital financing. He also met Cai Chongxing, Ahri's number two, and had first-hand information about venture capital and financing.

Afterwards, Qu Li, who returned to Yangcheng, did not stay away from the center of right and wrong. His small composition on his blog was widely reprinted, and the title of "Wen Fan" caused dissatisfaction in many people's hearts. Then many voices accused Qu Li of being the Red Army of the new era.

But because of "Comet" and "Dream Chaser", Qu Li's influence even surpassed that of Han Han and Guo Jinming, and many fans helped him out. Things seemed to be getting worse, and Bai, Lu and others seemed to be accused by thousands of people.

"Brother-in-law, you are amazing, those people were beaten to pieces by you." Chen Danni ran over excitedly to report the good news

"Oh, I see."

"I joined your fan group in Tieba, and someone proposed to kill them all"

"Uh, what did you say?"

"It's about scolding them harder."

As soon as Qu Li heard it, he felt something was wrong. Why did he smell like an idiot fan? Could it be that there were idiot fans in China in 2006? It shouldn't be. He is ordinary, and he is not a handsome guy.

"Tell them to stop and stop making trouble." Qu Li was still sober.

"Why?"

"You had a quarrel with your neighbors, are you going to destroy their vegetable fields?"

"How can I, I'm not so wicked."

"So, it's all the same."

"Oh, I see, you have to be forgiving and forgiving."

"You're just so clever!" Qu Li said, influencing public opinion requires money!

The team of Wan Hei Hei Company has nearly 50 people, mainly in the supply chain, the monthly labor cost exceeds 200,000, and some employees have paid five social insurance and one housing fund, so even if he is not around, the work of the two online stores can be done Unfold normally.

Although Xu Xiaoqin, who is in charge of personnel administration, is competent, but she is a treasure mother, and Chen Danlin is very young, so she may not be able to convince the public. So after returning to the company, Qu Li was observing the employees under him, so he often chatted with people, and planned to visit the foundry with Tan Lijun in a few days, anyway, he had to have a clear understanding of the entire line of the company.

"Brother-in-law, they don't listen to me, they must defeat those old monsters." Chen Danni came to him again

"Really?" Qu Li went to her computer and saw what was said in her group. After a few minutes, Qu Li realized that the profession of keyboard warrior has inheritance.

"What are you going to do?" Chen Danni seemed to have done something wrong

"Work hard during working hours." Chen Danni has several beautiful and fashionable Xiao Guliang under her command, and the purchase of cosmetics and women's clothing largely depends on their eyesight.

At the beginning, Wanhehei ordered by sales, and then stockpiled goods when he had money. Now he mainly adopts the OEM model. Because the output is small and the profit margin has declined, he will purchase some white-label products for OEM. The purpose is nothing more than to control the quantity of unsold goods. Clothes that cannot be sold are costs and cannot be given to employees, so we must control the unsold goods.

When they were in the company, Qu Li and Chen Danlin didn't have much close contact. Work is work, and both of them need to maintain the image of the management.

Chen Ke received a scholarship at school and came to Yangcheng during the summer vacation. At this time, he was helping the company, doing some physical work, and followed the supply chain department to the OEM company to understand the situation. Chen Danlin is making progress, and gradually knows that the core department must have its own people.

Qu Li is not worried about the company getting out of control. Their team has just been formed, and it is difficult for even veterans to form a tacit understanding. The company's rules and regulations will be quickly formalized after the venture capital enters the market. It was Qu Li. The entry of venture capital will inevitably bring high-end talents, which can quickly transform Quli's team from stragglers to regular troops.

Those who are interested in investing in Quli include IDG and Sequoia China. They made an appointment to formally start negotiations after "Comet" goes offline. As long as the price is right, there is a high probability that they can reach a deal. So Qu Li arranged for Chen Danlin and the company's financial personnel to do statistics, which is the basis for the company's valuation.

However, there are more things about Ben Heihei. Women's clothing is to fully pursue the latest global and domestic fashion, while Xiangyun men's clothing is sportswear. The 2008 Olympic Games will greatly promote the sports category. Another good thing is that Qu Li registered with Xiangyun last year. brand, and this year the relevant departments made public the torch plan: Xiangyun Torch.

This is really godlike luck. He obviously wanted to catch the popularity of "Westward Journey", but ended up getting the popularity of the Olympics. It seems that the valuation will increase again.

"It is difficult for us to compete with Adidas Nike at present, but it doesn't matter, we do sports fashion and sports leisure, that is, one is high in price, and the other is cost-effective..." Qu Li called their small team to discuss the future, and Chen Danlin was present at the meeting. Tan Lijun and Xu Xiaoqin.

"As a start-up brand, how do we sell at a high price and how do consumers accept it?"

"I don't know, just keep trying. Inflation rises once a year, and I cooperate with artists to launch joint models, and then rise again..." Qu Li said irresponsibly. There is no business model that is mature from the beginning. Of course, you have to keep trying. wrong.

"We also have advantages. So far, our pricing and clothing quality are relatively high on Taobao. With certain user awareness, as long as we insist on high quality, consumers should be able to accept that we are a high-end brand." Xu Xiaoqin I am very interested in clothing retail e-commerce, and feel that Qu Li is walking in the right direction.

"But don't forget, we not only want the image of a high-end brand, but also the sales volume. If we continue to raise the price, the sales volume will inevitably decrease..." Tan Lijun was not to be outdone

"How about we launch a new brand..."

"Not good. If we are successful, we can promote dual brands if we have the strength. Now it is better to concentrate on these two brands."

"There are multiple series under that brand. As I said before, sports fashion is high-end, sports and leisure series are mid-to-high-end, classic models are not considered sports categories, and the strategy of explosive models is considered to be low-end."

Qu Li’s imagination is still very rich, so many of his decisions are emotional, and only ByteDance Zhang Yiming can say: people have different computing power, When your computing power is high enough, even art can be accurate, but only because your computing power is not high enough to seek fuzzy solutions.

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