1533. 1533 Chapter Spokesperson (subscription)

“I think we should increase our advertising efforts and increase brand promotion. The best way is to concentrate resources on promoting the brand Wind & Rain!” Jiang Wanmeng said immediately.

Xu Lihua didn’t do it at the time: “Ginger, are you wrong with this? This mobile communication is developed by Aihua Electronics and Aihua Appliances in conjunction with Aihua Little Overlord. You Wind & Rain Electronics and Wind & Rain Appliances are auxiliary.”

“If we only operated a brand of Aihua, then our mobile phone has already been the world’s number one in sales. In order to promote Wind & Rain Brand, we only sell in China, and even the country has not yet gone out. Now you are planning Take the domestic market all away?”

“Old, you said, is ginger too much?”

Aihua Electronics’ first communications products, from the BP machine research, were made by them, when Wind & Rain Brand was still selling humidifiers and VCDs. The earliest phone call was Aihua Little Overlord, the cordless phone they made first.

Because we say that brand promotion should be divided into primary and secondary, we mainly push the country, and you mainly promote foreign countries. We have not said anything. Well, now you are letting us retreat behind the scenes, you are monopolizing the market.

Although everyone is owned by Taihua Holding Group, their respective shares are different. Aihua Electronics has a high profit, and Xu Lihua and those of them earn a lot. Wind & Rain Electronics has a high profit, and Jiang Wanmeng earns more.

Duan Yongping didn’t intend to speak today. He didn’t say anything. Their Aihua Little Overlord is now mainly engaged in G-BOX, cordless phones, walkie-talkies, voice recorders and other products. The big Patriarch camps have been separated.

However, Xu Lihua asked him to speak, and he couldn’t help but say that he did feel that Jiang Wanmeng was a bit too much. The biggest contribution to mobile phones was indeed those led by Xu Lihua, who are now the most technically strong. People, why do you let people give way?

Wind & Rain Brand is the biggest, not the result of the group Corporation’s push? If the group Corporation pushes Aihua, then the situation is not necessarily the case.

Duan Yongping put down the teacup: “I think, the dual brand business is very good, and we are not going to launch a variety of different enhanced phone models? Especially the high-end luxury mobile phone, I think it should be placed under Aihua Electronics, build a child Brand.”

Xu Lihua heard Duan Yongping say this, his face showed a triumphant smile. This is right, cheap can not let the ginger they accounted for.

Jiang Wanmeng quickly explained: “Old Xu, old, I don’t mean that. I mean, concentrate on resources to promote Wind & Rain Brand, and then concentrate resources on promoting Aihua cards. The most important thing we have now is to put Nokia first. Wait for the brand to suppress.”

Feng Yu knocked on the table: “Oh, don’t quarrel for this little thing. The old-fashioned opinion is good. Since we have always been a dual-brand strategy, it is not suitable for change. The luxury jewelry mobile phone really wants to create a separate brand. Old Xu, you are responsible.”

“The strategy of the mobile phone market will not change, but in the future, mobile phones will definitely be transformed into smart phones. In 08, our country will hold a grand Olympic Games and an unprecedented Olympic Games. At this time, we also let Aihua cards appear in front of the world. when.”

“Old Xu, don’t worry too much, the opportunity will come soon. By the time, the Wind & Rain mobile phone will continue to launch cheap value-added machines, and the luxury mobile phone of Aihua mobile phone should also be done, and the brand positioning is different. It won’t have much impact. You look at Philips, and the brand management is worth learning.”

Feng Yu is not too happy, the people of Philips are still here, what are you talking about? Are the shame people thrown abroad?

Philips’ China Head Xia ruling Yue Wenyu immediately said modestly: “Mr. Feng, our Chairman said, I want to learn more from you and Taihua Holdings.”

Feng Yu is actually very appreciative of Yue Wenyu, China, Oxford Master, outstanding ability, modest and polite, worked in Philips Headquarters for almost 20 years, then returned to the domestic Philippines Head Xia.

After working for many years in foreign countries, I have never changed my nationality. This makes Feng Yu very much appreciated. If he is not a Philips person, Feng Yu says that he has to dig up with a high salary.

Just because Philips is an ally, it’s not so good to dig people.

Feng Yu took Jiang Wanmeng and Xu Lihua and they saw that you are a technical person, but after so many years of leadership, can the habits of the body be changed?

“Well, this is the case. The promotion of the two brands will not be reduced. It is only the domestic focus on Aihua. What do you think about propaganda?”

“Please speak up, every series of mobile phones, please have a different spokesperson,” Kameido Masao said.

AIWA mobile phone is the right spokesperson, from the Japan market, all sold to Europe and the United States, and sales are not bad.

“Oh? Tell me specifically.”

“Our camera phone series, you should invite those movie stars, the kind of good image, good temperament star. Music phone is naturally a singer, no value machine does not need to continue advertising, smart machine I think let Liu always endorsement Very good, those stars are not suitable and do not meet the temperament of our mobile phones.”

“As for the old man machine, it doesn’t need too much publicity. It’s okay to find an old star to make a flat advertisement. The long standby can let the patrons endorse, he always wants to explore, and needs long standby…”

Feng Yu nodded after listening, and thought that this idea was good, but Liu Chuanzhi immediately had a different opinion: “I don’t know if this is a smart machine.” But you don’t think that we have too many spokesmen to look for. Are the celebrity endorsement fees of those stars not cheap?”

“Why do we do this, what should we do with the publicity focus? Without publicity, the effect of advertising is definitely not good! So I think the main promotion brand is the best. Please have an international spokesperson with good image quality and save money.”

Kameido Masao retorted: “General Liu, such a spokesperson, can not be found, and must be an international superstar, the world has a well-known talent.”

Feng Yu thought about adding: “It is better to speak Chinese.”

Feng Yu, this one plus, they are embarrassed, Chinese superstars, few. Fang Long is OK, but his looks are not temperament?

“How is Zhang Ziyi? She doesn’t seem to have a mobile phone brand, and this year’s Hollywood movie is released,” said Jiang Wanmeng.

“The temperament looks good, but the reputation is not big enough?”

“Jet Li?”

“This can be an alternative, no one else?” Feng Yu felt that Jet Li was okay, and immediately “The Death Squad” was about to start shooting, and the reputation could be improved.

Kameido Masao hesitated for a long time and bit his teeth and said: “Chief Feng, I have a good candidate. The image is good, the reputation is also good, and I know Chinese.”

Everyone is watching Kameido Masao. Who is he talking about?

……

PS: It’s five more, is there a reward?

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